Copper’s Post

Gen Z is an increasingly important target group for brands, but appealing to these digital natives is easier said than done. Our whitepaper can help ➡️ https://bit.ly/488qMgk It explores the A to Z of Gen Z, from their unique characteristics and behaviors to the potential of social media in successfully tapping into Gen Z communities. We're also sharing strategic and actionable insights on how to successfully engage with Gen Z on social media. Ready to dive in? #GenZMarketing #SocialMediaStrategy #DigitalNatives

Intrigued about the social media trends impacting 2024? Let’s take a quick look: ➡️ Brands that actively engage and build community on social media are more successful, as engagement is key to building trust and loyalty. ➡️ We’re seeing a shift towards social commerce, with social platforms like Instagram and TikTok becoming major channels for discovering and purchasing products. ➡️ Consumers increasingly prefer using direct messages on social platforms for customer service, meaning brands need to adopt this communication channel. ➡️ With a shift in how younger generations find information, social media is becoming more important than traditional search engines for brand discovery. For more info on social media marketing, head over to the Drum Digital website: https://bit.ly/41IiTfh #SocialMediaTrends2024 #BrandEngagement #DigitalMarketing #SocialMediaStrategy #DrumDigital

co-developed a whitepaper, if you are interested have a read. You can also get it in .pdf

Social media platforms collectively boast over 4 billion active users globally, showcasing the pervasive influence of these digital spaces. The average person spends nearly 2.5 hours per day on social media, highlighting its integral role in daily life. Interestingly, Instagram's original name was "Burbn" before it underwent a major rebranding, showcasing the evolution and creativity inherent in the social media landscape. #business #growth #motivation #technology #innovation #target #challenges

🌐 71% of consumers turn to social media before making a purchase! 🌟 Beyond just likes and shares, social media shapes how we shop and what we buy. Brands that nail their social media game are seeing huge boosts in sales and customer loyalty. Whether through engaging Instagram stories, Twitter threads, or interactive Facebook posts, the right strategy can drive action and build trust. How has social media influencing your shopping habits? 🛒💬 via EMARKETER #SocialMediaMarketing #ConsumerBehavior #DigitalTrends #MarketingInsights

Discover the latest insights on boosting your social media reach with our newest blog post: [Link to the article]. Click to elevate your social media game! https://lnkd.in/gcnggdt9

#SocialMedia is playing a HUGE role in how consumers discover and engage with brands. ✨ 70% of brands are already selling directly on social media and nearly 80% are already advertising across social media sites. ✨ There are over 3.2 billion people who use social media globally. ✨ 54% of social media users research products on social media platforms before purchasing. #DigitalMarketing #MarketingTrends Want help setting your social profile up for success?https://loom.ly/1QrpDXI

Social media continues to evolve at a rapid pace, with new trends shaping the way brands connect with their audiences. Did you know that 58% of marketers plan to increase their social media budgets in 2024 to capitalize on new features and trends? As algorithms and user behaviors change, businesses must stay agile, adapting their strategies to maintain engagement and drive results. Is your social media strategy ready for 2024? Contact us for your social media needs: www.ranknality.com #SocialMediaMarketing #DigitalMarketing #MarketingTrends #Ranknality #CustomerEngagement #SocialMediaStrategy #BrandAwareness #2024Trends

Social media is huge: the average person spends over a third of their time online on social media sites and apps, making it an incredibly important channel for advertisers. Do you know how to maximise value from it? How does the audience for Meta's Instagram differ from TikTok? What’s the best way to reach a 35-year-old? Which social media users are the most likely to visit ASOS.com? We’ve used the UKOM endorsed Ipsos iris to answer these questions and more, helping to tease out key insights to help inform social strategy, improve content distribution and increase marketing performance. Read the full report for free by downloading it here: https://lnkd.in/eaB2BhTJ #SocialMedia #DigitalAdvertising #SocialMediaInsights #ContentDistribution #MarketingPerformance #SocialStrategy #OnlineAudience #SocialMediaUsage #TargetedMarketing #UKOM #Ipsosiris #Insight