Giuseppe Joe Balzano’s Post

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Founder and CEO @Novaterra

As already shared and proved, it is still possible to obtain a B-Corp certification even if the company's environmental effects are completely ignored. [Hunter and De Giacomo, 2023 and Liute and De Giacomo, 2022] I am still wondering why we are keeping this certification alive and most importantly, what is the real meaning behind having it. Paper: https://lnkd.in/dS_gHN2i The latest example of #impactbullshit:

B Corp-certified bottled water brand Aqua tops audit of Indonesia's biggest plastic polluters

B Corp-certified bottled water brand Aqua tops audit of Indonesia's biggest plastic polluters

eco-business.com

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