Globant’s Post

As advertisers, we know that tapping into those "moments that matter" within a customer’s travel journey is crucial for influencing their decisions. ⤵️ At Route, our team is experienced in helping clients leverage each and every customer touch point, to deliver impactful messaging that resonates, driving behavioural change and elevating brand awareness. Check out our Head of Client Planning, Greg Paterson’s latest blog, in which he breaks down how transport marketers can effectively capture their customer’s attention. Link in the comments.👇 #RouteAgency #DigitalAdvertising #Transport #PublicTransport #Insight #DigitalMarketing

Our latest Loyalty360 Analyst Brief just dropped, spotlighting Kobie Marketing! Loyalty360 Brand Members can find useful insights on: 🔹 Kobie's core services and technology 🔹 Key capabilities 🔹 Kobie's differentiators 🔹 Recommended brands and industries Whether your brand is looking for innovative tech or strategic partners, this brief is a must-read! Loyalty360 Corporate Brand Members can download the complete brief here: https://lnkd.in/g8HtuYeV Thank you to the Kobie Marketing team for pulling together a great presentation and demo! #loyaltyprograms #loyaltytech #customerloyalty #martech #customerexperience #loyalty #cx #analystreports

Loyalty360 Brand Members, don't miss this exclusive Loyalty360 Analyst Brief featuring Kobie Marketing! Loyalty360 Analyst Briefs are unlike any other reports in the market, offering unique insights tailored specifically for brand marketers seeking cutting-edge loyalty solutions. Find the complete report on Loyalty360 here: https://lnkd.in/gzergqXq #analystreports #marketing #martech #loyaltyprograms #loyaltystrategy #cx #rewards #customerloyalty

🔗 Unity is Strength in the Digital World! 🔗 In a digitally driven marketplace, ensuring alignment between your business, marketing, and social media objectives is more than a recommendation—it's a necessity. Operating in silos? That's a luxury today's businesses can't afford. Achieving this synergy is transformative. It not only fortifies brand consistency but elevates customer engagement to unprecedented levels. Dive deeper into the strategic alignment that powers success: https://bit.ly/44AnVdP #MarketingStrategy #SalesGoals #BusinessSuccess

🔗 Unity is Strength in the Digital World! 🔗 In a digitally driven marketplace, ensuring alignment between your business, marketing, and social media objectives is more than a recommendation—it's a necessity. Operating in silos? That's a luxury today's businesses can't afford. Achieving this synergy is transformative. It not only fortifies brand consistency but elevates customer engagement to unprecedented levels. Dive deeper into the strategic alignment that powers success: https://bit.ly/44AnVdP #MarketingStrategy #SalesGoals #BusinessSuccess

📈Maximizing Brand Awareness and ROl: Effective Strategies for Performance Marketing Success was an exciting lecture by dynamic speakers Ivana Filimonović and Ivan Kordic, who shared invaluable insights for businesses to succeed in performance marketing. Watch it NOW 🚀

More and more businesses are recognizing the power of creating memorable experiences to build customer loyalty. If you want to make your brand stand out in a crowded marketplace while building customer loyalty, experiential marketing can help. To give you a little inspiration, here are a few ways companies are using experiential marketing to create memorable experiences. #DonationMatch #Brands #ExperientialMarketing

5 award categories to enter ASAP and get the recognition you deserve 🚨: 1. Win Agency Team / In-house Brand Team of the year to boost your team's morale in a second. 2. Celebrate outstanding B2B work. Ranging from demand gen and integrated campaigns to thought leadership and digital transformation. 3. Showcase digital excellence by entering the digital industries competition across AI, AR/VR, Digital Design platform of the year, audio, OOH, media... 4. Unleash your most creative strategies in the Creative competition and celebrate boundless imagination across channels and formats. 5. Amplify your cause-related marketing campaigns and show us your social impact with the Social Purpose competition across design, brand partnerships, PR, experience, creativity and more... The clock is ticking ⏰there's one DAY to go until the deadline. Enter The Drum Awards before it's too late. Click here to submit your entries: https://lnkd.in/e_Au2FWX #thedrumawards #creativity #b2bmarketing

One of the important and striking points that was touched upon in today’s meeting with Miss Işık Deliorman is Nero Marketing. For me, It is one of the greatest sciences and specializations that marketers must pay attention to. I consider it one of the most important stations today in controlling customer interests and setting marketing campaigns in the right directions. I would like to thank Işık Deliorman for Excellent lecture and presentation. Let us not forget to thank NEXT MBA who made this enjoyable meeting possible. This screenshot is taken from Işık Deliorman presentation on the topic "Beyond the Digital: Crafting Unforgettable Offline Experiences with Experiential Marketing." #marketers #marketing #neromarketing #futuremarketing #futureofadvertising #gorillamarketing MOHAMED MANSOUR

A well-crafted digital marketing strategy is key to delivering a cohesive digital experience to your users. But what exactly is a digital marketing strategy? It's a comprehensive roadmap that outlines how businesses leverage various digital channels, platforms, and techniques to achieve their marketing objectives. It's a strategic approach that combines creativity, data-driven insights, and innovative tactics to connect with target audiences, build brand awareness, and drive meaningful engagement. 💡 Want to learn more about digital marketing strategies? Check out this post on the KNUT Blog: https://zurl.co/DL3C #DigitalMarketing #StrategyMatters #OnlineSuccess #KNUTBlog #DigitalStrategy