TraXtion’s Post

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It's not a coincidence - that many vehicle owners defect from servicing with the dealer just about the same time as they need their first set of replacement tires. We're quick to blame the warranty expiration, but it does not negatively impact the consumer's need for tires. That's CP revenue most dealers are willing to pass up, gift-wrapping consumers for the aftermarket. Big mistake. That vehicle is about to embark on a lot of CP work over the course of the next decade. If you value retention, you got to get in the tire game with TraXtion! #GoTraXtion #dealerships #fixedops #fixedoperations #tires #wheelalignment #driversafety #customerretention Dan Beres Brad Kokesh Mike Gottschalk Rob Emerick Scott Rea Craig Kurtz Robert Stallworth Lori Grospitz Kevin Lopez Sandy Cerami Mike Vogel

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Kris Thompson

The Data Genie Direct Marketing System will bring in buyers to match the vehicles you have in stock and on the ground, right now.

6mo

If dealers would have continued to provide tires, even with little or No profit in it, they would have avoided losing so many clients to tire shops that also began doing additional vehicle maintenance.

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