GQR’s Post

Pharma partners: what if I told you that, in addition to our normal guarantees of digital engagement metrics, Medscape Outcomes can now *guarantee* behaviour change as a result of your campaign? And that we can map that behaviour change to ROI? What would that level of certainty, driven by a contractual commitment from us, mean for your 2025 brand planning? If you're curious to hear more, please just get in touch!

YPrime announces an important report that sheds light on the technology experiences and preferences of clinical trial site personnel. More in our press release: https://hubs.ly/Q02R4j1W0 Michael Hughes #clinicaltrialtechnology #healthcaretech #clinicalresearch #eCOAplatform #digitalhealth #clinicaltrialinnovation #YPrime

Sharing our learnings is a big part of YPrime. Our latest research shows a significant gap between sponsor-provided technologies and site needs in clinical trials: • 62% of clinical sites eCOA platforms are misaligned with their needs • 60% say sponsors rarely or never seek site input when selecting eCOA • 72% feel inadequately trained in using eCOA platforms I'm proud to announce our new report: 'A Sponsor's Guide to Leveraging Site Insights for Smarter Technology Decisions.' It offers crucial guidance for enhancing site experience, patient compliance, and overall trial efficiency.Download the free report on our website and join our webinar today to learn how we can bridge this technology gap and drive trial success.#ClinicalTrials #eCOA #YPrime #ResearchInnovation"

Just a few days away from reconnecting with old friends and making some new ones at #scopesummit2024. Be sure to stop by booth #835 to learn more about our newest best in class patient recruitment and retention solutions. #patientrecruitment #diversityandinclusion #oncologytrials

Medscape has long occupied the #1 position for reaching your target clinicians globally across a myriad of innovative solutions and we will now go one step further and guarantee ROI. With this approach, we remove any uncertainty around your investment. Get in touch with me to find out more! #HCPengagement #medicalaffairs #outcomes #medscape

In today's rapidly evolving healthcare landscape, the importance of measurement and impact cannot be overstated. Accurate measurement not only guides our strategies but also ensures that we deliver tangible value to our partners. With Medscape Outcomes, we're taking this commitment to the next level. At Medscape, we believe that understanding the true impact of educational and promotional efforts is key to making informed decisions and driving positive change. Our performance-based model with Medscape Outcomes offers a transparent and measurable way to ensure success, providing our pharma clients with a new level of certainty and confidence in their investments. Are you interested in discovering how this can work for you? Comment 'YES' below, and we'll reach out with more details! #MedscapeOutcomes #MedscapeGlobal #DigitalHealth

We tell our clients that we can deliver true value for them through our campaigns, and through Medscape Outcomes we have taken that to a new level of certainty. We can commit to a specific behavioural/educational impact - and build in commercial sanctions if we don't. If you are interested please get in touch. #MedscapeOutcomes #MedscapeGlobal #DigitalHealth

📏 Measuring outcomes from any commercial or medical program is essential to knowing whether it had an impact. Operational metrics are not enough to truly understand that. 💡🧠 The concept of Medscape Outcomes is rooted in delivering a measurable BEHAVIOURAL change in HCP intent, understanding, or belief - whatever your north star is. It's time to look at performance in a new way. Want to know more? Send me a message. 📩 Medscape Global Network #Outcomes #BehaviourChange #Education #DigitalEngagement

In an age where robust proof of ROI and value is becoming more and more important, we have recognised that inconsistencies still exist in terms of how the industry demonstrates value and impact from digital campaigns. This is why we are so excited to launch our new performance-based model, Medscape Outcomes. It's time to move into a new age of certainty. Get in touch to find out more. #HCPengagement #medicalaffairs #outcomes #medscape