Greater Birmingham Chambers of Commerce’s Post

👥 Is your association maximizing the value of its membership? At Brand Federation, we've been fortunate enough to work with lots of association brands all over the world, organizations that represent trade groups and whole industries at times. These organizations are assembled by members who pay to participate and share influence, learnings, and connections among one another. The key to all of these association brands is that they have to provide value to existing and prospective members – the degree to which these members are actively benefiting from your services. In our work with association brands, we found some strategic patterns that can really benefit every association, and developed a quantitative tool that can help energize associations. ➡️ Swipe to see some of the brands we've energized: Learn more about our work with association brands on our website: https://hubs.la/Q02VvLJz0

Maximize your trade fair impact with promotional pens! 🖊️ Here's why they're a must-have: 🌟 Boost Brand Visibility: Keep your logo in their hands! 🛠️ Practicality: Everyone uses pens daily, extending brand exposure. 💬 Start Conversations: Engage attendees effortlessly. 💰 Cost-Effective: Budget-friendly marketing for large events. 🎨 Customization: Align pens with your brand image. 🤝 Networking: Extend your brand reach through sharing. 🔍 Stand Out: Be memorable among the crowd. 📬 Follow-Up: Pens in follow-up packages reinforce your brand. Don't miss out on the power of promotional pens! ✨ #TradeFairEssentials

Are you looking to succeed in your industry? Here are two tips to help you get started: Build strong relationships, because it's not always about what you know, but who you know. Become an expert in your industry and be the go-to person in your community. Never stop learning and become your local brand ambassador.

Getting media attention at trade shows can elevate your brand and boost visibility. Whether you're seasoned exhibitor or attending your first trade show, these strategies will help you make a lasting impression. Check it out!

Maximize your trade fair impact with promotional pens! 🖊️ Here's why they're a must-have: 🌟 Boost Brand Visibility: Keep your logo in their hands! 🛠️ Practicality: Everyone uses pens daily, extending brand exposure. 💬 Start Conversations: Engage attendees effortlessly. 💰 Cost-Effective: Budget-friendly marketing for large events. 🎨 Customization: Align pens with your brand image. 🤝 Networking: Extend your brand reach through sharing. 🔍 Stand Out: Be memorable among the crowd. 📬 Follow-Up: Pens in follow-up packages reinforce your brand. Don't miss out on the power of promotional pens! ✨ #TradeFairEssentials

Attendee engagement is critical for building meaningful relationships, boosting brand visibility, and driving business results at your trade show, exhibition, or conference. Here are some key insights from a recent conversation between event leader, Katie Minaret, and marketing maverick, Jay Lebo, that will help you keep your attendees engaged at every stage of the event cycle. https://lnkd.in/gMAvSpfJ

Attendee engagement is critical for building meaningful relationships, boosting brand visibility, and driving business results at your trade show, exhibition, or conference. Here are some key insights from a recent conversation between event leader, Katie Minaret, and marketing maverick, Jay Lebo, that will help you keep your attendees engaged at every stage of the event cycle. https://lnkd.in/gEc4yhhC

Trade shows are golden opportunities for businesses to showcase their products, connect with potential customers, and boost brand awareness. However, the key to making the most of these events lies in how well you present your brand. A successful trade show experience starts with an eye-catching and engaging display. In this blog, we’ll explore the do’s and don’ts of creating effective trade show displays, offering tips and ideas to help you stand out and ensure your booth is the talk of the event. Read More: https://lnkd.in/egBcJvv8 #NewBlog #BlogPost #Tradeshows #TradeshowDisplays #Exhibitor #BrandAwareness #TradeshowBooth #PromotionalMarketing

This year we’ve been able to ensure 80%+ turnout on average for our events. This is much higher than your typical sales or marketing event. How do we do it? Invitees are always thinking about a few things: 1. What am I getting out of attending? 2. Is this worth my time?  3. What are they going to sell me? 4. Do I need what they're selling me? Oftentimes attendance rate goes down because invitees are bombarded with the same types of events from multiple vendors. There's nothing novel in another sporting event or restaurant outing. Aside from engaging attendees in a unique experience, they need to know what exactly they’re signing up for. That’s where RSVP pages come in. We’ve been able to drive attendance by simply just telling people what’s in store for the evening. Once they see it’s a unique event, the agenda for the night and the custom garment they'll be receiving, it boosts attendance. Instead of sending a calendar invite and a generic email we’ve found RSVP pages really effective. You can check out our sample RSVP page below!

🚨 𝑶𝒏𝒍𝒚 𝑶𝑵𝑬 𝒘𝒆𝒆𝒌 𝑳𝒆𝒇𝒕! 🚨 Get ready for the Asian Brand Protection Congress! Don't miss out on insightful discussions, networking opportunities, and the latest strategies in brand protection. 𝘚𝘦𝘤𝘶𝘳𝘦 𝘺𝘰𝘶𝘳 𝘴𝘱𝘰𝘵 𝘯𝘰𝘸!  https://shorturl.at/vBCIZ #asianbrandprotectioncongress #brandprotection #lastchance #countdown