This is a fascinating look at how streaming TV is beginning to mirror traditional (aka linear and ad supported) TV.
"Traditional TV isn't dying, we're watching it in our millions
The success of primetime TV shows like Gladiators, The Traitors, and Mr Bates prove that streaming hasn't won the war with traditional linear TV yet"
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Something strange is happening with old-fashioned linear TV: we’re watching it in our droves.
Six million Brits tuned into BBC One to watch the first episodes of Gladiators, the physically-demanding show where athletes dangle from the ceiling and you, at home — regardless of your physical ability — think: "Yeah, I could do that."
Some 5.5 million people – with a peak of 6.9 million viewers – watched the final dramatic moments of The Traitors (poor Mollie), with pubs across the country airing viewing parties; one gay bar selling fizzy pink rosé in honour of our favourite contestant, Diane.
But it’s not just lycra and fizzy rosé drawing people to live television: it is also happening with drama too. Around 3.5 million people tuned into each episode of Mr Bates vs The Post Office on ITV1, even though all episodes were available to watch on their own streaming service ITVX. I know what you’re thinking: this is ITVX we’re talking about. But surely swerving the service wasn’t the reason for every single viewer.
https://lnkd.in/ePAfYybU #FAST #TV #Streaming #Gladiators
Actor Start with respect, the rest will follow.
8moCongratulations to the team