It is with great pleasure that CCA Global Partners spotlights another one of our influential leaders within ProSource Wholesale, Vice President, Product & Merchandising, Neal Ross!
Since joining ProSource Wholesale for its unique business model over 18 years ago, Neal suggests that adaptability is the most important trait in those who build success, explaining, "Market, societal, and industry changes have been extreme over the last five years and those people that have adapted best to those changes have come out on top." In addition to his everyday tasks & adventures in merchandising, Neal touches upon something his team does that most people don't guess, revealing, "Our team is hands-on. Literally. When convention time comes around, everyone's hands get dirty and that can include installing flooring, building walls, or anything that needs to get done to create the envisioned convention experience for our franchisees." ProSource recently wrapped up another successful annual convention in January.
Outside of work, Neal I'm is an avid generalist; enjoying much of everything. "You'll find me at live music, on the golf course, hiking trails, traveling, and spending time with family. I also like to seek out new places to eat & drink with an emphasis on the three B's: Barbecue, Bakeries, and Beer."
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