Greg Wells’ Post

On behalf of the Master Brewers Association of the Americas (MBAA) I am pleased to announce (over three posts due to character limitations) the first two volumes of a five volume series titled The Inspiring History and Legacies of American Lager Beer are now in production for release in April and July, respectively. Authored by myself, with John Palmer as Editor and Ken Grossman and Richard L. Yuengling Jr. providing series forewords, reaching this milestone after a 16 year long journey is frankly a rather emotional moment in my life, one I never took for granted would ever become a reality – not in terms of units of years but decades. There are so, so, SO many people, who without their talents, support, encouragement and mentoring, this series would ever have seen the light of day. It is why the Acknowledgements section at the end of each volume (consciously provided the epigraph of E Pluribus Unum) is nine pages in length.  The attachment to this post depicts the front covers of these first two volumes. In terms of the proverbial icing on the cake, it is a great honor for this naturalized citizen who as a Canuck, in 1987, first stepped foot in the United States on a very hot and humid summer day in Saint Louis, Missouri to have Ken Grossman and Richard L. Yuengling both graciously pen independent, yet I find, united perspectives as first and sixth-generation American brewers, respectively. Wrote Ken Grossman, the series in his eyes is “unlike anything else ever written on our industry” that it “will stand the testament of time” and “is both a fascinating historical journey into a product that has deep roots in many of our daily lives and the foundation of our country, and the telling of an often-misunderstood story on how the world's most accepted style of beer evolved out of need and necessity". Complimenting these comments. Richard L. Yuengling Jr. wrote in his foreword  how our nation’s brewing heritage and traditions reflects “two American beer revolutions, the birth of adjunct lager brewing in the late 1800’s and the craft brewing renaissance of the 1980’s”. With statements such as these from two industry icons, it's not hard to imagine why their words and tangible support, especially at this stage of my life, touched my soul in a very joyous way. End of Part 1 of 3

Here’s how to network with the National Black Brewers Association at CBC 2024

Brewers Choice Awards 2024 Young Brewer of the Year supported by Totally Natural Solutions Ltd There are some incredibly-talented young brewers working in the brewing industry in the UK and Ireland. Some young brewers are running their own operations, others are cutting their teeth working at established outfits. Regardless, these brewers are making their mark on the industry and are certain to have a long, successful career in the field. Young is, also, a subjective term. You are only as old as you feel, of course. But for the purpose of this category, a young brewer is anyone under the age of 33. If you’re submitting an entry on behalf of yourself, tell us about your responsibilities and successes in last 18 months. Here you can also nominate someone that has gained you respect. Maybe it’s a recipe that’s been developed, or the impact made on the company’s operations. Equally, it might involve improvements to quality and consistency thanks to the work carried out in the lab. Again, it might be all of the above! https://lnkd.in/e-G3wFVP

Ready to dive deep into the dynamics shaping our industry? 🍻 Listen to Kylie on The Money - ABC giving insights into the challenges we face and the opportunities ahead, in this weeks episode "Market Concentration of the Beer Industry". Discover how market concentration impacts us and why our voices matter now more than ever. 🎙️ Let's rally together to drive change and ensure a level playing field for all independent brewers.

It’s Thursday, so throwing it back to honor what was once my favorite day of the week - Bowling night. In college, we rolled every Thursday for three years. Take that for a liberal arts education! I could’ve told you from experience that bowlers over-index in beer consumption, but here are some numbers on the bowling participant to back it up: 🎳 Bowlers are beer drinkers - 54% consume beer on a monthly basis, which is 40% more than the average U.S. adult (21+). 🎳 Bowlers prefer domestic beer; US beer brands rank first among bowlers alcoholic beverage of choice. 🎳 Bowlers like to party - they are 2x more likely to go to bars or clubs than the average US adult 21+. Checkout the throwback photo our team (50 Shades of Chay) below! Samuel Boissard, Alex Saralegui, Austin Zimmerman, Toby Porter And thanks to Grace Kang for the insights!

What was it like the first time you attended a conference? For me it was overwhelming. Three floors of sessions, expo floor, lounges, etc. Luckily, I had a mission: To present my research at the Master Brewers conference. If this is the first time you're attending the Master Brewers conference, let me help you out. I've collaborated with MBAA to provide you with a conference first-timer checklist to make the most out of this conference and many more in the future. Check it out! #MBAA #2023MasterBrewers #UnitedWeBrew #Brewing #Beer

Here are the best places to get a lobster roll in New England - Boston.com: Here are the best places to get a lobster roll in New England  Boston.com

Here are the best places to get a lobster roll in New England - Boston.com: Here are the best places to get a lobster roll in New England  Boston.com

Join the fight for Georgia's Small Breweries The Problem - Georgia's beer laws remain outdated. With rising costs of goods, materials, & services, supply chain challenges, market shifts and other economic pressures over the past few years, small breweries lack the flexibility they need to thrive, and in some cases, survive. Sign the petition to join the fight for Fair & Open Access to Market (F.O.A.M. Act) The F.O.A.M. Act would: - Allow for limited self distribution for small brewers. - Reform beer franchise laws in Georgia. Georgia lacks fair franchise laws that govern how a small brewer enters into a relationship with a distributor. - Remove the daily to-go limit of 288 oz. per person. Urgent action is needed to keep this vital industry moving forward. SIGN THE PETITION HERE. https://p2a.co/chN3ry8 Want to do more? this flyer, post on social media, and forward this email to the beer lovers & small business advocates in your community. Together, we can tell Georgia law makers it's time for change!

Why it Matters: