Greg Ciaccio’s Post

The film industry is booming across the US.

Great article on the state of film and screening versus direct to stream. It's a tough road, but many think it worth the effort. This could very well be the future! https://lnkd.in/eGyWjz88

Great article here on indie filmmakers getting their movies into theaters through creative self-distribution. It's not for everyone, but certainly for those that want to reach audiences, and hopefully, make some money too. #film #distribution. https://lnkd.in/eGyWjz88

Join me, Keri Putnam and Filmmaker Magazine’s Scott Macaulay, for a groundbreaking discussion on the state of independent cinema on Thursday, December 5th. During the webinar, we will delve into Keri’s extensive study on the audience and landscape for independent film. This year-long research involved over 200 in-depth interviews with industry experts. Key findings include: ➡️While 36.7 million people actively watch independent films, the total potential audience is estimated to be as high as 76.3 million. ➡️The fragmented streaming market, lack of marketing budgets, and algorithmic bias pose significant challenges to independent filmmakers. ➡️Explore strategies to support independent cinema and ensure its continued vitality. Time: Thursday, Dec 5th at 4pm PT / 7pm ET Location:  Zoom link provided upon registration. To sign up: https://lnkd.in/gVj6NdaH To check out the study: https://lnkd.in/gXF8PZmC

A publication will rarely run a bylined article by a PR, so when it does happen you know the piece must be excellent. Our very own international production PR expert Connie Thorpe-Spinks has done just that with her excellent overview of the German production landscape ahead of the European Film Market – EFM and the Berlin International Film Festival (Berlinale). Give it a read in Formatbiz here: https://lnkd.in/eb92VSZ6

Webinar Plug 👇 A discussion on the extensive study on the audience and landscape for independent film The link is below to register

Definitely recommend hearing from these two!!

the cultural landscape is always in flux, and the rise of indie films in the 90s was a testament to that. just as Hollywood adapted to the advent of television by producing better movies, indie filmmakers leveraged the introduction of home video to permeate blockbuster culture and reach wider audiences. these films, often made on shoestring budgets, were unafraid to tackle complex themes and narratives that mainstream cinema shied away from. they found their way into prestigious film festivals and earned critical acclaim, proving that you don't need a billion-dollar budget to make a lasting impact. fast forward to today, we're seeing a similar shift with digital platforms like Netflix and social media channels like TikTok. it's the new "indie" revolution - raw, authentic storytelling that resonates with audiences on a deeper level. #filmmaking #whatiscontent

What is the ultimate goal for the release of your film? 🎯 I believe the goals can be categorized into one of these 4: - Money  - Career  - Change the world - Audience All filmmakers want all four – who wouldn’t – but you have to pick one of those goals as your north star for a successful campaign - and if the stars align you might be able to pull along a couple of other goals as well.  In this post, I discuss this tough decision and how all filmmakers on a team need to agree on the same goal. Check out the post here: https://lnkd.in/g3vGV9AC

Taking the pulse of the movie industry, director Richard Linklater ("Boyhood," "School of Rock") noted that after passing on a completed, film festival and audience tested, popular crime/rom-com genre movie with a new "A-list" actor ("Hitman"), the legacy film studios "...A[They]’re not interested in adult entertainment.” He states that the studios are so risk averse that they walked away from a first class product handed to them on a platter. In this Indiewire article, he posits that the studios now want only established intellectual property (read, comic books). So, the original content is going to the streamers where the exhibition risk is diversified by the streamer and the ability for the filmmakers to make an outsize profit is limited (nominal). Read it here: https://lnkd.in/gUfVc545