Business Journalist | Storyteller, TV Production, Journalism, Award-winning Short Film Creator
There was a time when Inditex's Zara took over the world with the fast food of fashion, but this year, it's very likely that the Singapore-based Chinese fashion platform SHEIN will take the crown. In just three years, its market share grew exponentially, despite its practices under scrutiny by the US government. It's now expanding into Amazon territory, luring market sellers onto its platform and they even sell electronics. The potential for growth is huge. This, and the fact that consumers like cheap despite all the controversies, as long as they look good. https://lnkd.in/g6g3E69k #ecommerce #zara #retail #sales #Shein #fashion #fastfashion