GrowthAssistant’s Post

Top reason people don’t share everything they know: The risk of getting their ideas stolen. However, I share pretty much everything I know. Here’s why: They can copy my ideas. They can copy my frameworks. They can copy my content. But do you what they can’t copy? + My years of experience + The EXECUTION And ultimately? The results. (If you can? Reach out. I’d love to hire you) See, I’m not in the ‘information’ business. I’m in the ‘execution’ business. My business model is pretty simple. My clients come to me for: 1) Precise solutions at their fingertips. Something that would apply to their business, needs or situation (Consulting/Coaching package) 2) The strategy + execution (Everything done for you) Hence? There’s no reason for me to hold anything back. So, steal it. Do whatever you want with it. Because I’m gonna keep growing anyway. ✊

The hardest thing to learn for me as a first-time CEO? Effective delegation. And it almost strangled my business. But I learned. Now I run a team of 60+ across the US and the Philippines. Here's the step-by-step process I use to delegate well 🧵 Here's the story: Jesse and I started GrowthAssistant to help companies leverage global talent. The secret sauce is exceptional placements. This was my zone of genius. I'd see exactly what clients needed and place the right talent for their co. We had a great start... $50K MRR in 100 days. $5M ARR in 1 year. DoorDash, Varsity Tutors, and other big names quickly became customers. And then the problems: Delayed placements, issues with talent quality, and client churn. I couldn't figure out what was wrong... Then Jesse pointed it out to me: "The first part of delegation is training. You have to train your recruiters to work like you, then design a process for them to follow, and a system for you to keep an eye on it" So I built it out 👇 1/ Training new recruiters Week 1: New recruiters shadow me, they watch and learn my process. Week 2: They run the meetings and I watched them in action. Week 3: Phone a friend. Week 4: You should be ready to run with it. The critical part is the homework: After each interview for the first 4 weeks, we'd have a calibration session. I wanted to see how they thought, prepped, and offered corrective guidance. In subsequent sessions, I wanted to see how they learned from previous guidance. Step 2: The process I'll go deep on our recruiting process in a thread next week. But here's the delegation part of it: I got recruitment involved with the sales team to run intakes and learn the roles we need to place. We work with clients like True Classic, HubSpot, Ro, and more. We source highly specific, tailored roles that match exactly to needs. Recruiters need to know what to look for. Then we broke up the candidate journey into separate owners, and as they flow up the funnel my lead recruiters make the magic of matches happen. Work standards, quality, skill assessments, fit-to-client, management styles, etc. And then the important part: 3/ Match review The team handles the entire process: from application to screening to interviews to matching. But before we place a candidate, I do final reviews. This rigor has been instrumental to our match quality. I want each client to have a stellar experience. I leave comments on each match, but I never make the decision. Instead, empower the team to learn and take a call. This example is with recruiting, but the delegation process applies across roles: Train, systemize, review, iterate. We use these and many other systems to place 10/10 global talent on our clients' teams. If you want to hire trained pros at a fraction of the cost of US hires, check out GrowthAssistant https://lnkd.in/gsyABT8m

How to grow your company without burning cash: 1. Shift from a "growth at all costs" to an "efficient growth" mindset. Focus less on the vanity metrics and more on the metrics that define an enduring business. Optimize your processes to do more with less. Automate manual tasks with technology so that you can execute higher-leverage projects without compromising your operational foundations. 2. Get strategic with your financing. Negotiate better terms with investors who believe in your long-term vision, not quarterly milestones. Improve your efficiency metrics. Drill down into profitability at the customer level to make smarter acquisition and retention decisions. 3. Control costs like it's your own money. From hiring to marketing, scrutinize every line item to spend only where it moves the needle. Don't fear challenges. But see them as a chance to innovate.

Growing your small business feels like pushing a boulder uphill, doesn't it? We've all been there. The early days of sleepless nights and endless cups of coffee. You're wearing multiple hats - CEO, marketing guru, customer service rep - you name it! It's daunting but exhilarating at the same time. The challenge is real – how to grow without compromising efficiency or productivity? Here are some insights that I've gathered over years: 1. Streamline Operations: Automate wherever possible; from invoicing to social media posts. 2. Delegate Duties: Identify strengths within your team and assign tasks accordingly. 3. Invest in Technology: Embrace digital tools designed for small businesses; they can significantly enhance efficiency. But remember one thing- while technology is an enabler, people drive growth! Unexpected insight alert! 🚨 Ever heard about "Slow Growth"? Yes, you read that right! While rapid growth might seem attractive initially

7 ways 𝗔𝗡𝗬 business owner can increase their profit margins: 1. Incorporate affiliates into your monetization strategy 2. Start hiring more overseas talent at $5-10/hour 3. Create a lot of social media content using overseas talent. Organic marketing is king, and way cheaper than paid ads. 4. Invest in more AI tools, and hire an AI specialist to come in and install ways to be more efficient. 5. Create better SOPs and daily check-ins. This goes a long way for maximizing team efficiency and productivity. 6. Make your team HAPPY and incentivized. 7. Create more niche products or services aimed at a very specific target audience. This allows you to raise your pricing and reduce competition. At any point in time, any small to medium sized business can do so much to increase margins. Hope this post helps and if you need any help with overseas hiring, hop on a free call with my team here: https://lnkd.in/g8iJPjEA

Ever wondered how to set goals that drive your business to success? This article has the answers! Learn the art of crafting realistic and impactful goals that align with your vision. #AgentAdvice https://lnkd.in/ggWeZ2XB

If you want to scale to 8-figures, think like Steve Jobs. “It doesn't make sense to hire smart people and then tell them what to do; we hire smart people so they can tell us what to do.” When you hire an experienced C-suite, you’re paying for wisdom and experience: 🔍The one question that reveals why hiring a job candidate would be a mistake, even when you thought they were perfect 🚫 What to do when the ad account gets banned 📈 How to perfect the compensation plan to motivate your team to work harder and longer … plus a million other things. The reason why you hire for experience is because as a founder, there are a lot of things you don’t know (that you don’t even know you don’t know!). And that’s why you hire our C-suite at Malik Enterprises. We’ve been there, and done that. We place a team of EXPERIENCED C-Suite Executives into your company that turn it into a real Enterprise. Meet your new team by booking a call with us here:

Many business owners work harder, not smarter when it comes to growing & running their business. They often focus on things like: 🔹 Hiring more staff WITHOUT an understanding of the return-on-investment of how these hires will or should integrate with the business’ service’s (or product’s) pricing. 🔹 Acquiring and investing precious time into too many non-qualified or non-serious buyers. 🔹 Expansion, expansion, expansion (more sales, more employees, growing expenses, larger location/more locations, etc.) without stopping to understand how each piece fits into (or doesn’t fit into) their bigger vision, let alone how (or if) expansion actually helps their profit margin both short and long-term. Most businesses have great financial potential — and the ability to reach that potential through at least a few different ways. 💵THE KEY IS TO APPROACH GROWTH & RUNNING YOUR BUSINESS IN A SMART WAY.💵 A smart way does NOT find you consistently spinning your wheels, making “eeny-meeny-miny-mo” choices, or celebrating gross sales without further investigation (if you look at gross sales in a vacuum, you’ll NEVER see your true financial picture). A smart approach is holistic, intentional, and mature. It considers + incorporates all the financial and growth elements of your business. And it focuses on both the short and long-term. If you’re interested in working financially smarter in your business, message me and let’s talk! #businessfinancialhelp #businessgrowth #businesssuccess #financialempowerment #smallbusiness

Don’t make these mistakes in your business. 👇🏽 I guarantee you’re getting one of these things wrong. 1. Not being consistent with actions that move the dial in your business. Whether it’s daily LinkedIn posting or daily cold outreach, you know you need to be doing it. The more positive actions you repeat you’re more likely to succeed. 2. Not investing in your brand. It took me 4 years to properly invest in brand building activities & I wish I had started sooner. Don’t spend years building an unmemorable business, invest in brand building actions earlier. 3. Not monitoring your numbers. Understand the cash flow of your business. It took me years to think about cash flow properly. I didn’t have any financial reporting in place & it’s so dumb, so don’t be like me & absolutely obsess over your numbers. 4. Not hiring or bringing in help. This kind of relates to the above. If you can afford to bring someone in that’s good at things you’re not good at then do it. We should have got a performance marketer internally years ago & we should have got a proper accountant years ago. Be fast to hire 5. Not focusing on your target audience. So many founders get Shiny Toy syndrome & lack focus on the things that actually move the dial. Don’t be like them & hone in on the marketing channels and messaging that resonates with the people you want to buy your product. 

As we begin the last month of the 1st quarter of this new year, it’s a good time to reflect on what your business has accomplished.   Small businesses are in a unique position to help our economy grow by employing many different types of employees. They also face many challenges, and high among them is structuring your business to enhance your chances of success. Think - customer retention, target marketing, process improvement, budgeting. Think also about hiring outside professional help to work with you in the areas of your business that may pose challenges for you so that you don’t stretch yourself too thin. Now is a great time to define your goals and de-stress your business to set it up for a successful 2024. #smallbusinesstips