Guy Schofield (PhD)’s Post

Trying to grow your stores’ food offerings will fail miserably if you don’t grow your marketing too. Have you talked to us about how to reach your hungry shoppers? https://hubs.ly/Q02vpqcd0 #foodretail #marketingstrategy #connectwithcustomers

Ever feel like your POS provider just doesn't have your back? 🤔 If the recent sale of your provider has you on edge about rising rates and uncertain service, it's time for a change. Restaurant operators deserve a transparent and trusted advisor, not just a payment-first, transactional vendor. At PAR, we specialize in migrating and scaling with brands, minimizing disruption, and keeping your business running smoothly. 🙌 Need proof? Look no further than the 40% of the top 75 restaurants on Fast Casual's 2024 Movers and Shakers list powered by PAR, including renowned brands like Big Chicken, Sweetgreen, Slim Chickens, and Freddy's. Brink isn't just a best-in-class, future-proof POS. It's also backed by PAR Technology, a long-standing industry leader with a world-class team, focused on serving restaurants. And most importantly - while others simply talk, we actually deliver on our promises! 😉 Reach out to learn how we can help: https://lnkd.in/gmppHEkn Food. People. Nothing In Between. 💜 #Restaurantindustry #PointOfSale #POS #RestaurantTech

This article highlights 5 intriguing stats essential for marketers navigating the ever-changing marketing landscape.

Lots of big changes happening as of late across the board, which can lead to uncertainty around your existing ‘partnerships’. 👀 With PAR Technology, you have a tried, tested, and innovative partner who is there for the long run, providing the perfect mix of best-in-class solutions, whilst remaining open to the industry leading integration partners. 🔥 #partnership #restauranttechnology #bestinclass #openplatform #futureproof

Ready to take your food delivery business to the next level? Discover 6 powerful marketing strategies that will help you attract more customers, optimize your online presence, and boost your success! Know More: https://bit.ly/4ci6Bhl #FoodDelivery #RestaurantSoftware #Shopurfood #DeliveryManagement #OnlineOrdering #CustomerSatisfaction #EfficientOperations #RestaurantTech #RealTimeTracking #SecurePayments #OptimizedRoutes #RestaurantAnalytics #BoostEfficiency #CostReduction #DeliverySolutions

One of the most important resolutions that marketing should commit to in 2024 is differentiation. Almost every organization struggles with it, especially in those spaces where your offering has been commoditized. A great example is Domino's Pizza. Read more and let us know what you think of their strategy! https://lnkd.in/eY6CfrZq

If you're selling products online, you need BLINK. Attach a QR code to each product, then track all kinds of data to build a product library. Make it easy for consumers to access nutritional information, product details, and marketing—right from your package or site. Yes, one link can do all that. And more. Read the guide to short links in e-commerce. https://hubs.li/Q02pttCX0

I have a favorite pizza place in town, and it’s not just because of their delicious food. It’s because they make me feel seen. They know my order before I walk in the door. That's the power of values-based marketing - creating genuine connections that go beyond the transaction. Want to learn how your brand can do the same? Check out our latest blog post! #valuesbasedmarketing #brandauthenticity #customerloyalty https://bit.ly/47f8meh

InMarket analyzed consumer behavior at the nation’s leading grocery chains in an effort to determine which factors influence loyalty towards brands. The Q1 2024 Grocery Fidelity Index report includes insights, analysis, and recommendations designed to foster increased Fidelity levels. Download now to discover: •How top grocery brands like Whole Foods, Trader Joe's, and H-E-B performed in the first quarter of 2024 •What factors likely led to increased Fidelity Scores •What GeoTypes over-indexed at certain chains in Q1 •And more https://bit.ly/3w8XhgL #Marketing #Advertising #Insights

From innovative marketing strategies to a re-imagined self-checkout experience, explore notable #RetailTrends over the past few months.