H&M Communications’ Post

We’re incredibly honored to announce that we at H+M Communications, along with our client partner Warner Bros., have been named a finalists in the 60th Annual PRSA Los Angeles PRism Awards for our work on Blue Beetle! 🏆 Our campaign, "How Latine Pride Turned the First Latino-led Superhero Film, Blue Beetle, into the #1 Film at the Box Office,” is a finalist in 4 categories: Diversity & Inclusion, Integrated Communications, Marketing, and Multicultural Communications. A huge thank you to our incredible partners at Warner Bros. for the once-in-a-lifetime collaboration and trusting us to champion such an important and groundbreaking film, and to our talented team for always delivering the unexpected. We are so proud to be recognized among the industry's best! Looking forward to the awards ceremony on October 24. #PRismAwards #LatinePride #BlueBeetle #PRExcellence #HM_Comms #RepresentationMatters #DeliveringTheUnexpected

Another one for the record books! 🎉 Congratulations to our client partners at The Walt Disney Company and thank you to everyone that helped make Deadpool & Wolverine one of the biggest domestic film openings ever and the biggest for an R-rated film - now standing at a whopping $211MM. We're proud to have done our part as the studio's Hispanic publicity and field marketing agency to not only create widespread awareness for the film among Latinx audiences but to help convert that interest into ticket sales. And, turn out, we did - in fact, while Hispanics are only 18 percent of the population, 35% of the box office was attributable to Hispanics. This underscores once again what we've known all along but is becoming harder for the rest of the world to ignore: Latinx and Hispanic moviegoers are the undisputed, single greatest and most reliable investors in the in-theater cinematic experience; they've certainly been this summer! Stick to outdated assumptions and check a box to reach them at your peril. #DeliveringTheUnexpected #Client #DeadpoolAndWolverine

 🎉 We are jumping for JOY with Disney/Pixar’s Inside Out 2’s record breaking opening weekend! 🎉 Congratulations to our client partners Disney/Pixar and to our extraordinarily strategic, creative and unrelenting team of dedicated publicists and integrated marketers at H+M on Inside Out 2’s massive, record breaking $155 million domestic opening opening weekend; and it did so on the strength of an eye-popping 42% turnout by Latinos whose robust walk up, same day ticket purchases made it the first film in the last 18 months - other than Barbie - to crack $100 million during its opening weekend. Oh, and the buzz and love have no boundaries as it’s already at $300 million globally for the year’s biggest by a long shot. We are so proud and thankful for everyone that helped make this campaign one for the record books - reminding us once again that Latinos remain the most reliable investors in the in-theater cinematic experience in the US. Want to know how we did it? Hit us up. #DeliveringTheUnexpected #InsideOut2 #Client 🎬

🎉 Sony’s "Bad Boys: Ride or Die" for the Win! Congratulations to our client partner Sony Pictures and our team at H+M on the industry-defying $56 million opening of  ‘Bad Boys: Ride or Die’, starring Will Smith and Martin Lawrence in their iconic roles as Miami’s finest - Mike Lowrey and Marcus Burnett. We knew it wouldn’t be easy but we believed in the film, the power of multicultural moviegoers, and delivered a robust integrated campaign that strategically combined national media appearances, press days and specialty interviews, an opening day fan and community celebration in South Florida in partnership with the City of Miami-Dade County and representatives from the NFL, NBA, and MLB, dozens of celebrity and fan endorsements, and partnerships with hundreds of Hispanic content creators and influencers that not only generated high-impact buzz and widespread awareness but ultimately drove millions of fans to theaters. And they turned out in droves. In fact, Hispanic and Black audiences accounted for a whopping 70% of box office receipts with Hispanics contributing 26% of ticket sales - a 44% increase from 2020’s ‘Bad Boys for Life’. A huge thanks to everyone that rallied to make this campaign a huge success and one we will remember for a lifetime. #DeliveringTheUnexpected 🎬 #BadBoys #Client

We’re looking for a Miami-based account director to join the talent-rich dream team at H+M Communications. We welcome you to learn more about this position - and let us know if this could be you! #hiring

Our strength as an agency lies within our remarkable, smart, and talented team members - who we greatly value, appreciate, and celebrate each and every day. Today, it’s our pleasure to recognize our team members who recently celebrated work anniversaries with us: Daniella Villegas: 10 Years! Evelyn Valenzuela: 5 Years! Samantha Moore: 4 Years! Ana Paula Sleeman: 3 Years! Johanna Monroy: 3 Years! Katherine Moore: 3 Years! Krystal Montes De Oca: 3 Years! Mando Compean: 3 Years! Ruth Rodriguez Tavarez: 3 Years! Claudia Ortiz-Tallo: 2 Years! Maria Cardona: 2 Years! Please join us in wishing each of these team members a very happy H+M-versary!