Partner Magellan Consulting - Magellan Partners Group / Managing Partner & Founder at Bleu Azur Consulting
Mastering AI Implementation: A Guide for Marketing Teams
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Partner Magellan Consulting - Magellan Partners Group / Managing Partner & Founder at Bleu Azur Consulting
Mastering AI Implementation: A Guide for Marketing Teams
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AI in marketing has been one of our key topics with customers, this reports gives insights on how to integrate AI into your strategy.
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Generative AI in Marketing: 5 Use Cases (via Forbes Councils): https://ow.ly/aOkr50Tvfi8 #ForbesCouncils #smallbusiness #smallbiz #marketing #AImarketing #generativeAI
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Consumer Insights & Analytics Director | CPG Insights Leader | Brand Positioning Specialist | Innovation Adept | Business Strategist
Vala Afshar reports on the latest research from Salesforce indicating that marketing professionals are optimistic about the impact of generative AI but are still in the process of learning and investigating its effective use and safety. While marketers recognize the transformative potential of generative AI, there is a need for increased skills and proficiency, addressing concerns about accuracy and bias, and ensuring the proper use of trusted customer data. Training programs and ongoing learning opportunities are seen as critical for the successful adoption and utilization of generative AI in marketing. #AI #Marketing #GenAI
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Navigating AI Adoption and Use in Marketing: A Strategic Approach https://buff.ly/47NGXjS
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Navigating AI Adoption and Use in Marketing: A Strategic Approach https://bit.ly/3NdYYyw
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I’ve been experimenting with GenAI and AI tools to support various marketing efforts - many of these tools have been helpful for thinking outside the box and saving time. My current use cases: customer research, process creation, and idea generation. Lots of interesting tools on this list! It's exciting to see all the innovation in this space.
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Navigating AI Adoption and Use in Marketing: A Strategic Approach https://bit.ly/3NdYYyw
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Consumer Insights & Analytics Director | CPG Insights Leader | Brand Positioning Specialist | Innovation Adept | Business Strategist
Generative AI has become a massive transformative tool in various fields, including marketing. By analyzing patterns and styles from large datasets, AI is able to save time in content creation, personalizing customer interactions, automating digital marketing, and more, allowing teams to do more each day. While concerns such as a lack of emotional intelligence, quality issues and data governance exist, careful consideration and testing can help marketers leverage generative AI effectively in their campaigns. #GenerativeAI #Marketing #DigitalTransformation
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Helping businesses grow by leveraging AI and data-driven strategies to build SEO-optimized websites and marketing campaigns that drive leads and results.
Generative #AI is redefining the art of marketing, making it smarter, faster, and more personalized than ever before. Isn't it time your business got an upgrade? 🤔👇 Here's why it matters for you.. 👀 📈 Boost Productivity AI tools help marketers maximize efficiency, ensuring #marketing teams can focus on what truly matters—creative and strategic work. 🎯 Target Like a Pro With AI, you can delve deeper into data, crafting highly personalized #digitalmarketing messages that resonate strongly with your target audience. 🗣️ Enhance Customer Interactions Although some prefer human contact, AI chatbots can efficiently handle routine inquiries, freeing up time for more meaningful engagements. 📊 Dynamic Pricing Stay competitive with AI-driven pricing strategies adapted in real-time. 👐 Human Touch Matters While AI enhances our capabilities, the human element will always remain crucial for genuine customer connections. Surprisingly, productivity tools top the list in AI adoption.. Showing that the real magic happens when we blend AI with human ingenuity. 🤖+🧠=🔥 This collaboration fosters #innovation and efficiencies. It's about not just meeting but exceeding your marketing goals. Redefine what's possible and make every customer interaction more meaningful and every marketing campaign more effective. WiscWebs 🧀 & CMSWire #aiinbusiness #productivity #aitrends #technology #strategy #personalization #chatbots #customerexperience #userexperience #advertisingandmarketing #customerrelations #future #collaboration https://lnkd.in/gXfj2-gP
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