Harry McInley’s Post

Over the past couple of weeks, I've been immersed in freelance art buying for two exciting projects. I find immense joy in art buying by interpreting briefs and curating references from an artist's portfolio that highlight their aptitude and relevance for a project. Creating a visual mood board with a couple of sentences about an artist is often far more effective for my clients than simply providing links to websites. Here are a few key takeaways that I hope will unlock access and knowledge for photographers seeking to understand freelance art buying for commercial campaigns: Optimise Your Website:  Ensure your website allows drag and drop functionality. This makes it easier for your work to be shared and seen by commissioners. With screenshot capabilities, any image can be taken from the web, but having drag and drop just makes it simpler for your portfolio to be referenced. Non-Disclosure:  On occasion I ask for more images to bolster material found in public portfolios, usually to illustrate a specific skill that supports your suitability for a brief. Please forgive secrecy on brand or project specifics, it would be time-intensive to NDA and brief all talent put forward for creative feedback in early exploration stages. A Well-Crafted Bio:  Consider what your bio says about you. I've read over 70 bios during my recent searches, and many are strikingly generic. I value bios that communicate your approach and character traits that inform your process, rather than just listing cities you work in or sectors you've been commissioned for. Bios are an opportunity to share what it’s like to work with you. Personal Work Matters: Some of the best references for commercial commissions come from personal projects. Personal work can showcase unique skills and perspectives that commercial work might not highlight. Keep Your Updates Coming:  I've pulled several references from mailers about new photo projects that I didn’t respond to immediately. Newsletters can be painstaking and are rarely responded to but art buyers and creatives do see your updates, and they are valued. Please keep them coming. info@twopointzero.global #ArtBuying #Photography #CommercialCampaigns #CreativeProcess #UnlockAccess Two Point Zero Global

As a graphic designer who takes on freelance work, I feel it’s crucial to consider how the project or client will contribute to my career objectives. Taking on projects without a clear strategy or long-term goal can be counterproductive. Here are a few questions I ask myself before agreeing to any project. 🏆 Is the complexity and scope of the project challenging? A project with depth allows me to showcase my skills and fuels my enthusiasm for successful results. 🌟 Do the company's values align with my own? Working with organizations that share my principles leads to more fulfilling and meaningful work. 🚀Does the project align with my career aspirations and provide opportunities for growth and development? I weigh the short-term benefits against the long-term impact on my professional journey. By carefully considering these aspects, I make informed decisions about which freelance gigs to pursue. This strategic approach ensures that each project I take on not only benefits the client, but also contributes to my overarching career goals. #graphicdesign #graphicdesigner #design #freelancer #freelancegraphicdesign #creative #DesignInspiration #GraphicDesigner #Creativity #Adobe #Typography #Branding #LogoDesign #DesignTrends #WebDesign #CreativeProcess #DesignerLife #DesignCommunity

Are you a graphic designer running a freelancing business? It's important not only who you work with but also who you don't work with. Avoid these five types of clients: 1. The micromanager who stifles creativity. 2. The non-payer who always has excuses. 3. The scope creeper who constantly requests additional work without extra pay. 4. The disrespectful client who doesn't value your expertise. 5. The indecisive client who can't make up their mind. Protect your time, energy, and sanity by steering clear of these clients. Your business will thank you! GraphicDesign Freelancer ClientManagement Share with a fellow freelancer who could benefit from this advice! #aksstudio #graphicdesign #design #art #graphicdesigner #illustration #branding #logo #designer

STOP SENDING ME CVs. Freelance photographers + film-makers: looking for work? Five do’s and don’ts. ⬇ Over the past 10 years leading Spacesuit Media, I’ve commissioned hundreds of creatives, reviewed thousands of applications, browsed even more portfolios, and helped emerging creatives build careers and win awards. Here are my five top suggestions: 1️⃣ Don’t send a CV. I’m not going to read it. I want to see your images and films. Don’t put up barriers to getting there. 2️⃣ Do write a short, snappy cover email that covers the important stuff. Tell me where you’re based, what you love shooting, who you’ve worked for, and why you want to work with us – one sentence each, no more. 3️⃣ Don’t send a PDF portfolio. I don’t want to download it, or view it on mobile. Build a digital portfolio, keep it fresh, and keep it concise. Instagram works too, but it’s not the ideal place to assess composition or project breadth. 4️⃣ Do choose your images and showreels carefully. Remember: the goal is not to impress other creatives with technique or latest style; your goal is to show people like me and our clients that you can tell a story or capture the essence of a brand. I always want to see that you’re shooting because you love it, not just because you’re getting paid to do it. So show me your passion projects. What brings you to life? 5️⃣ Don’t be afraid of being new. While I believe innate aptitude for creating imagery – I call it “the eye” – can’t be taught, everything else can be, including skills, techniques and workflow. Attitude, however, tops it all. I’m looking for enthusiasm, imagination, trustworthiness, customer care and teamwork. Anyone can develop these, and they cost you nothing. I could add many more, starting with "be persistent". I do appreciate a good follow-up! Hope this helps. Let me know if I've missed anything. #photography #film #creatives

🚀 Calling All Freelance Graphic Designers! 🎨 Need Your Expertise! 🙏 Hey LinkedIn Family, I'm would like to dive into the exciting world of freelance graphic design and I need your wisdom! 🌟 I'm especially curious about finding clients – like, how do I get started with designing logos or merch for up-and-coming bands or solo artists? Where do I find these opportunities? Here are some questions I'm grappling with: What were your first steps in landing clients? Which platforms or networks are best for connecting with clients in the music industry? How did you showcase your work when you were just starting out? Any tips on pricing and negotiating with new clients? Your advice could make a huge difference for me and others in the same boat. Every little bit helps, so don't hold back! 🤗 Thank you all so much for your support and insights. Excited to hear your stories and tips! #FreelanceGraphicDesign #FreelancerTips #FindClients #GraphicDesignAdvice #FreelancingJourney

My main aim as a creative is to lighten your work load so that you can focus on the important tasks and what you enjoy doing. I can offer many services From brand identity design to photo editing and compositing. Why choose to work with me on a project when it comes to editing and brand identity design I work on my skills to make sure I deliver the best results for client. If we work together I will make sure to turn around as soon as possible to allow you to get to grips with brand guidelines or look over my editing to make sure you are happy with the final results. I will refund you straight away if the final outcome does not match what you were looking for or doesn't match your brands values and values. A benefit of working with me is that I like to explore different fields within the creative industry from fashion to photograph and interior design which means I am open to learning about what you do and exploring it in depth. Why did I decide to start doing design and editing? The answer is to help other people. Unlike art design and editing or focused on the clients vision then giving advice on what might not work and taking the time to involve the client in the process. As I have been doing a lot of editing I have created a sub-brand called S.Wilson Editz which now has a page on my website showcasing my editing work. https://lnkd.in/eAgicX-R Currently I don't freelance full time as I only have one client I am doing photo editing and having been looking for a full-time job. At the moment focused on doing more freelance work. #swilsoneditz #productphotography #brandidentitydesign #photographers

You want to give up But you will not! Sometimes, when you are in a bad situation, not having client not getting the result as expected all you think about to GIVE UP But believe me that's not the solutions that's the biggest me you will do and regret later ✨ Giving up will give you regression But Continuity will get you the results. _________________________________ Was this post helpful? My comment Box is open for you all 💬 Follow me Priyanka Yadav for more such content 😊 Turn on the Post Notifications🔔 Feel Free to Save this ✨ if you like it repost it 👍 P.S: I am a freelance graphic designer if you need engaging and stunning designs for your Social media brand. I am just a Dm away P.P.S How was your Sunday?? #Day24 #30daychallenge #colorpalette #linkedingrowth #linkedinforcreators

One of the best feelings I experience as a graphic designer is when a project is near its end.⏳ When the perfect balance has been struck between aesthetics and purpose, where each element, color, and layout serves a meaningful role. 🖊 Every piece is tied together and the design takes form. 🎨 #freelancer #freelancedesigner #graphicdesign #freelancemarketing

Are you Short on Creative Ideas as a Freelance Graphic Designer? ✅️ Try going for a 30 min walk without your phone ✅️ Try doing the sketching or painting ✅️ Try Talking to people offline ✅️ Try to spend some time with Kids and play with them ✅️ Try looking at old photos of yours (the best one) ✅️ Try to sit in a locked room for 30 mins with a notebook ❤️ Sometimes all you need is to pause for a while, give some time to yourself, and just see the magic ✅️ You will feel different and you will have a bit more clarity and for sure some really cool creative ideas shall definitely flow as well 💫 Be with you just for a little time #creativedesign #graphicdesigner #freelancegraphicdesigner #freelancedesigner #storytelling #branding #logo

Professional photographer: so that'll be £XXXX for a full day shoot. Marketer: - Ok seems reasonable - lets set it up. Bean counter: HOW MUCH!?!?! - We only want a few pictures taken. I tell you what, ill get Alex from accounts to pop down and take a few phone pics - that'll do.... Please note this is NOT a good content capture strategy. Marketers know it, freelancers work against it every day, copywriters, photographers and video-ographers know it - You aren't paying for one day, you are paying for the quality from a lifetimes worth of experience. My advice: Even if you cant afford a "bells and whistles" agency or production house, that's fine, work within your budget but always find a professional. Their commitment to quality and deliver, will pay you back ten fold EVERY-SINGLE-TIME. Let your experts be the experts. #marketing #freelancing