Harte Hanks’ Post

Discover How Data Is Your Secret Weapon in Winning the Battle for Consumer Attention! Kelly Waller, Harte Hanks' SVP of Sales and Marketing, unveils insights on adapting to our fast-paced world in her latest article on CUSTOMERTHINK CORPORATION. Learn how to align your data strategy with customer-centricity, harness the power of data cleansing, and elevate engagement through enrichment and micro-segmentation. Read now: https://hubs.la/Q02sKlfq0. #HarteHanks #CustomerThink #DataStrategy #ConsumerAttention #ConsumerEngagement #MarketingInsights

A leading branding expert recently made the following comment about big data: “ The more we obsess over big data, the more detached we become from what truly matters – the customer.” I’m not arguing that the customer doesn’t matter but what’s equally important is the respondent supplying the data so that the customer ultimately benefits. If the respondent is forgotten, you can also forget about the data! What’s the best way to remember the respondent? GMIFY – who knew?  #marketresearch

Are you feeling lost in a sea of data? Fear not, we've got your compass! Here are the key essentials for effective data management: - Tap into first-party data to mine insights from customer interactions and feedback. - Strategically collaborate with partners to access second-party data insights. - Gain a broader perspective from external sources with third-party data. - Unlock crystal clear intent with zero-party data straight from your customers. By knowing which types of data to leverage and how to use them, you can make a significant impact on your marketing initiatives and product development. #DataManagement #CustomerInsights #MarketingStrategy

In today’s dynamic market, harnessing the full potential of data is non-negotiable. From deciphering customer trends to optimizing operational efficiency, data analysis fuels every aspect of our journey towards excellence. It’s not just about collecting data—it’s about unlocking actionable insights that drive meaningful outcomes and impact. #MarketingInnovation #DataDrivenDecisions #RevOps #DigitalTransformation #BusinessStrategy #simonsinek

14% of businesses have already achieved a 360-degree customer view with the help of a #CustomerDataPlatform. What about you?🤔  Join us for an exclusive webinar with our data expert Joshua Meurer to explore the hidden potential of your customer data. This webinar will enable you to get actionable #CustomerInsights by aggregating all the data in one place to create exceptional #CustomerValue. 📅 Register now: https://lnkd.in/g8QUAxrB #DataAnalytics #BigData #DataManagement #SingleViewOfCustomers #CustomerJourney #AltudoWebinars

Unlocking the Power of Big Data for Enhanced ROI! Are you capitalizing on the potential of Big Data? In today's digital landscape, harnessing the insights from vast data sets can be the key to skyrocketing your company's ROI. From predictive analytics to personalized customer experiences, Big Data empowers businesses to make informed decisions, streamline operations, and drive growth like never before. Ready to elevate your ROI with Big Data? Let's connect and explore how our expertise can transform your business! #BigData #ROI #BusinessInsights #DataAnalytics #UnlockPotential #CTA

Unleash the true potential of your business with the power of data. Always leverage the valuable data insights that can help you make informed decisions, improve customer experience and outperform your competitors. Not sure how to tap into the power of your data? Reach out to us. Let's work together to take your business to the next level. Visit https://bit.ly/3CldOfC to learn more. #Atruent #DataManagement #DataPower

Data is gold, but only if you know how to use it 📊 “Collect more data.” “Big data solutions.” “Data-driven insights.” We’re drowning in data. The challenge? Turning it into actionable insights. Prospects need clarity, not just numbers. Guide them. Transform data into a story. Example: “Hey Jane - Impressed by your recent product launch! Curious, how are you leveraging customer feedback data? Our platform can turn those insights into actionable strategies, enhancing your product roadmap. Could this help refine your approach?” Numbers alone aren’t enough. Make them meaningful. #DataAnalytics #CustomerInsights #ProductStrategy #B2BSales #BigData #SalesTips

Say goodbye to guesswork and hello to strategic growth, optimized operations, and unparalleled customer insights. Your journey to excellence starts here. 💫 Follow for a future with Corient Data Analytics Services where data leads the way! #StrategicGrowth #OperationalInsights #CustomerInsights #LeadWithConfidence #Dataanalytics #DataScience

Understanding the importance of utilizing good quality, consistent, and reliable data is crucial for making informed decisions in the face of business challenges. By transitioning your organization to a data-driven approach, you can unlock a multitude of benefits that can take your business forward. From increased efficiency and productivity to improved customer insights and better decision-making, the advantages are endless. Do not miss out on the opportunity to revolutionize your business with data analytics. Learn more at: https://hubs.ly/Q02qnrXg0 #datadriven #data #dataanalytics