Heather Colwell’s Post

Ready to take your business to the next level? Join us for our Building Your Brand Workshop! Perfect for small and independent business owners eager to elevate their brands from the ground up. This is the workshop business owners wish existed when getting started – offering a wealth of information, integrated activities to outline brand building for your business, and dynamic strategy to integrate into your marketing efforts, all at an incredible value. Plus, get FREE headshots to elevate your personal brand! What’s included? • Deep dive into branding essentials: from values and mission to visual identity and brand strategy. • FREE professional headshots to enhance your personal brand. • Learn from experts in marketing, graphic design, photography, digital media, and more. • Hands-on exercises to apply concepts to your business immediately. • This comprehensive workshop will arm you with the tools and knowledge for branding and marketing success at a fraction of the usual cost. 📅 Saturday, April 13th, 12 - 4 PM (Free Headshots 5 PM) 🎟️ Limited seats available, so book early to secure your spot!📣 Tickets are just $100 + FREE headshots! Elevate your business or personal branding and don’t miss out! Spots are limited and likely won’t be offered again. Reserve your spot now at: https://lnkd.in/gMGw-Exc

Ready to take your business to the next level? Join us for our Building Your Brand Workshop! Perfect for small and independent business owners eager to elevate their brands from the ground up. This is the workshop business owners wish existed when getting started – offering a wealth of information, integrated activities to outline brand building for your business, and dynamic strategy to integrate into your marketing efforts, all at an incredible value. Plus, get FREE headshots to elevate your personal brand! What’s included? • Deep dive into branding essentials: from values and mission to visual identity and brand strategy. • FREE professional headshots to enhance your personal brand. • Learn from experts in marketing, graphic design, photography, digital media, and more. • Hands-on exercises to apply concepts to your business immediately. • This comprehensive workshop will arm you with the tools and knowledge for branding and marketing success at a fraction of the usual cost. 📅 Saturday, April 13th, 12 - 4 PM (Free Headshots 5 PM) 🎟️ Limited seats available, so book early to secure your spot!📣 Tickets are just $100 + FREE headshots! Elevate your business or personal branding and don’t miss out! Spots are limited and likely won’t be offered again. Reserve your spot now at: https://lnkd.in/gMGw-Exc

Get ready to ignite connections at our sPaRk Professional Mix & Mingle, taking place the evening of Feb. 29 at Hap Hap Lounge in downtown Boise. Join PRSA Idaho and The Boise Creative Collaborative for an evening of rapid-fire conversations, where professionals from diverse backgrounds come together to mingle, mix, and make magic happen. Grab your business cards, prep your elevator pitch, and get ready to swipe right on your next big collaboration! It's free to attend, just register at our Eventbrite page here: https://buff.ly/4bxCiEn #networking #social #events

Get ready to ignite connections at our sPaRk Professional Mix & Mingle, taking place the evening of Feb. 29 at Hap Hap Lounge in downtown Boise. Join PRSA Idaho and The Boise Creative Collaborative for an evening of rapid-fire conversations, where professionals from diverse backgrounds come together to mingle, mix, and make magic happen. Grab your business cards, prep your elevator pitch, and get ready to swipe right on your next big collaboration! It's free to attend, just register at our Eventbrite page here: https://buff.ly/4bxCiEn #networking #social #events

This Saturday, come to the Rapunzel Salon for a professional headshot photoshoot for just $50, originally $250. Featuring our incredible photographer, Daniel Rosenthal. PHOTOGRAPHER SPOTLIGHT Daniel Rosenthal is a highly skilled fashion and portrait photographer who has spent the last decade in New York City working with celebrities and high fashion brands such as Sarah Jessica Parker, Oscar de la Renta, Monse, and David Harbour. His work has been featured in prestigious magazines including Vogue Italia, Schon, Paper, and Nylon. Daniel has recently returned to Boise, now capturing moments that transcend the world of fashion. Come elevate your professional image by this internationally recognized photographer at his most accessible price at this event only. Boost your legitimacy and create a lasting impression. Limited spots, so get registered and look legit for years to come! Link in bio to register. 💼📷 #Professional #Headshot #Look #Legit #Brand #Branding REGISTER NOW BELOW

PRO TIP: Content Creation Hacks for Small Business Owners We know that keeping up with content can be a challenge, but guess what? You've got a powerful tool right in your pocket – your phone. 📱💡 Here's a simple yet effective strategy to create amazing content: Capture moments, share stories, and celebrate your journey. 📸 ➕ Document Everything: Whether you're brainstorming ideas, creating products, or meeting clients, snap pics along the way. 📷 ➕ Showcase Your Process: People love to see the behind-the-scenes action! Share glimpses of how your products are made or services are delivered. It adds authenticity to your brand. ➕ Share Milestones: Did you hit a sales goal, launch a new product, or receive a glowing customer review? Shout it from the digital rooftops! 📢 ➕ Highlight Team Moments: Feature your amazing team and their contributions. Share their stories and show the human side of your business. 🙌 ➕ Customer Appreciation: With their permission, share customer success stories or user-generated content. It builds trust and loyalty. ➕ Educate and Inform: Offer tips, industry insights, or how-to guides related to your products or services. It positions you as an expert in your field. ➕ Flashback Fridays: Throw it back with old photos or stories about your business journey. Reflect on how far you've come. 📆 ➕ Engage with Trends: Join relevant social media challenges or trending topics, putting your unique spin on them. ➕ Interactive Content: Use polls, quizzes, and Q&A sessions to engage your audience. It's a fun way to create content and gather insights. Remember, you don't need a fancy camera or a professional photographer. Authenticity is key! 🗝️ Your audience wants to connect with you, so be yourself and let your passion shine through. So, start snapping and sharing your small business story today! Your journey is your unique content goldmine. Got questions or need more tips? Drop us a message! 💬 Save, Like, & Share this post to remember this content creation hack! #ContentCreation #SmallBizSuccess #AuthenticContent #ShareYourJourney

Building Your Brand: A Small Business Guide Your brand is your most valuable asset. We're all about helping you make it shine. Today, we've got some tips on how to develop your brand into something unforgettable. ➕ Know Your Why: Your brand's story starts with your WHY. Why did you start your business? What do you believe in? Knowing your purpose is the foundation of your brand identity. ➕ Define Your Audience: Who are your ideal customers? Understanding their needs, desires, and pain points helps you tailor your brand to resonate with them. ➕ Create a Memorable Logo: A well-designed logo is your brand's visual ambassador. It should be simple, unique, and memorable. ➕ Craft Your Brand Voice: Your brand should have a distinct voice and tone. Are you friendly and approachable or professional and formal? Consistency is key! ➕ Tell Your Story: Share your journey, your values, and your passion. Authentic storytelling creates connections and builds trust. ➕ Consistency is King: Keep your branding elements consistent across all platforms – from your website to social media profiles. This builds recognition. ➕ Quality Content: Share valuable, relevant content that showcases your expertise. Content is the bridge between your brand and your audience. ➕ Engage with Your Audience: Respond to comments, engage in conversations, and show appreciation for your customers. Building relationships is at the heart of branding. ➕ Use Visuals Wisely: Invest in professional photography and graphic design. Visuals are often the first thing people notice about your brand. ➕ Feedback is Gold: Listen to your customers. Their feedback can help you improve your products, services, and brand experience. We're here to support you on your branding journey. Whether you need help with logo design, content creation, or brand strategy, we've got your back. Ready to take your brand to the next level? Let's make your small business a brand that shines like a beacon of excellence. Got questions? Drop us a message! #BuildYourBrand #PositivePromotions #BrandDevelopment