Dovetail reposted this
Helping people wield AI magic 🪄 Bridging product, design and engineering 🤝 Founding Software Engineer @ Lorikeet
Great panel last night at Dovetail about balancing and mastering customer feedback! My fave takeaways: - Tamara Paulin suggested that there are 3 main streams we get customer feedback from (sales/marketing, voice of the customer, user research) and they each serve a different purpose. Use it like a funnel - start broad and use insights from the top to help work your way down to which specific customer and customer need to focus on. - Sarah Burton urged us to find the universal truths about our customers. What are the problems they face with tasks they need to do; problems that exist even when we completely remove our product from the equation? Is that piece of customer feedback about a "real" problem or a problem that our own product created? - Fatima Kamali, PhD emphasised that we would be much better at advocating for our customers if we learn how to tell their stories in a way that makes sense to business. Understand the business context but also make sure you share the customer's context with your business stakeholders. Thanks to Jeremie Gluckman for organizing such a lovely event and being such a great host despite jet lag, Anahita Jamshidi Fard for being so in her element moderating the panel, Tomas Belica and Erin Campbell for the hosting efforts!
Thank you for sharing these event highlights! So great to meet you irl, Xharmagne! 🎉 🎉
Thanks for coming! And for the lovely write up. Was lovely to see you 😊 💜
I love these takeaways! Thank you so much for coming Xharmagne Carandang and helping us with the clean up too. It was so good to see you 💕
Thanks for coming, Xharmagne! We love your takeaways 🙌