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Is the Trade Show, as we know it, dead? According to HLW Senior Associate, Alison Grant, it is! In recent years, there’s been a shift from large-scale out-of-town exhibitions to sustainable local events. Emerging shows like Copenhagen’s 3 Days of Design and London’s Clerkenwell Design Week are quickly rising in popularity due to their low-environmental impact, and accessibility beyond interior design professionals. The underlying promise is a future in which interior design shows uphold storytelling and inclusivity, over commercial gains. For the first time in our industry, will sustainable, experience-rich events eclipse the traditional trade show? Read more in Sustainable Design Collective Inc (SDC) Issue 7: https://lnkd.in/eHRPUyFh #hlw #tradeshow #sustainability #clerkenwelldesignweek #copenhagen3daysofdesign

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