Last night 30+ sellers joined us for one of our weekly workshops. We focused on giving compelling demos through a 4 step framework. 1. Frame the broad problem 2. Frame their problem (or recap their pain) 3. Tell a story through the lens of your platform 4. Ask a thought-provoking open-ended question If you feel like you could use additional training, are craving a sense of community, or want to develop your network make sure to check us out!
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"I don't want to demo until I've done complete discovery." It's a valid concern: premature demos are unlikely to hit the mark. Here's the problem: your buyer doesn't care. If they have a problem to solve, and you refuse to demo, they'll just pop over to one of your competitors. To prevent this from happening to you, I built a framework for running effective discovery and providing a "teaser" demo in an initial 30 minute meeting: 1) Introduce problems you solve, not what you do 2) Identify and validate pain 3) Uncover current state 4) Demo proposed after state 5) Confirm improved after state 6) Identify positive personal outcomes 7) Identify positive business outcomes 8) Wrap-up (proof point) and next steps Want to nail this framework? I break down each of these steps, including what discovery questions to ask, in this video: https://lnkd.in/gPv_mhmf
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"I don't want to demo until I've done complete discovery." It's a valid concern: premature demos are unlikely to hit the mark. Here's the problem: your buyer doesn't care. If they have a problem to solve, and you refuse to demo, they'll just pop over to one of your competitors. To prevent this from happening to you, I built a framework for running effective discovery and providing a "teaser" demo in an initial 30 minute meeting: 1) Introduce problems you solve, not what you do 2) Identify and validate pain 3) Uncover current state 4) Demo proposed after state 5) Confirm improved after state 6) Identify positive personal outcomes 7) Identify positive business outcomes 8) Wrap-up (proof point) and next steps Want to nail this framework? I break down each of these steps, including what discovery questions to ask, in this free video: https://lnkd.in/gPv_mhmf
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email is dead? have you tried... deleting buzzwords from your messaging? we tell MSPs what Cyft does in plain english. "Speak updates and time entries directly into ConnectWise." these are the results 👇 👉 28% open rate ( 🔥 subject line) 👉 59% click rate (embedded Loom video) 👉 4 demos booked last week ($120,000 added to pipeline) Jeffrey Newton is running another experiment next week. good or bad, i'll share the thought process and results 😎
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Director of Customer Success at CloudCompete | Cultivating Collaborative Success between Companies and System Integrators in Cloud Professional Services
📣 Come join us at the **Clay kickoff event** in Bellevue! Whether you're new to Clay or already using this powerful GTM tool, this is the perfect opportunity to network, watch demos, and learn more. Let’s chat about all things Clay and how it can help grow your business! Clay #cloudcompete #ClayEvent
Clay Club Seattle: Kick-off Show & Tell · Luma
lu.ma
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How do you get your potential customers to believe that your product provides value? You let them try it for themselves! This is why we created engaging demos to show people why Superflow is the best choice for anyone that has an asset review process. Our demos show how you can use Superflow to review a wide range of assets including live websites, Videos, PDFs, Lottie Files, and Images! Check out our demos page in the replies! (Also watch the video and compliment it because I worked hard on it lol)
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💡 Ever thought about WHY connecting with your tribe online can be such a BLAST!? 🎉 Let's dive into the world of virtual events and webinars – it's like hosting a party in your pajamas but with WAY more learning! 📚 Get ready to interact live, share your passions, and maybe spill some tea (figuratively, folks – no electronics were harmed in the making of this post). Let's make your next event a HIT! #VirtualEvent #WebinarWisdom #LearningCanBeFun
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My best AEs run really great demos ✅ Here's their checklist: 𝗧𝗵𝗲 𝗚𝗿𝗲𝗮𝘁 𝗗𝗲𝗺𝗼 𝗖𝗵𝗲𝗰𝗸𝗹𝗶𝘀𝘁: ✅ Did you use a 'what we heard' slide summarizing their key priorities and challenges? ✅ Did you align with new stakeholders on the priorities and challenges to ensure their perspective is heard? ✅ Did you ask them about their process before showing how it'd work with your solution? ✅ Did you only show features that were directly related to their #1 priority and challenges? ✅ Did you start with the most powerful feature first and build momentum as quickly as possible? ✅ Did you provide context before showing a feature ie why you're showing it and how it'll help? ✅ Did you ask about their team, and their process, so you can effectively multithread ie demo other people who will be impacted by the change? ✅ Did you differentiate our solution ie communicate what the differences are and why those differences are important? ✅ After showing a feature did you ask questions like "what was running through your mind as I was showing that?" instead of "any questions?" ✅ Did you set a call as the next step and clearly communicate what the next step would be and why it'd be valuable? 𝗜𝗻 𝗠𝘆 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲: Do these 10 things well and it's impossible not to run a great demo. What would you add? - Mike G PS. Every week I write my best stuff in my (free) weekly newsletter. Join 9,000+ sellers here: https://lnkd.in/gwQVvVBK
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GTM Leader & Product Evangelist @ Warmly | Advisor | Team Builder | Automation Cowboy | Sales Coach & Mentor | Outreach.io Admin Certified | Salesforce & HubSpot Guru | Sequence Architect
We booked 11 demos in just 72 hours after a single LinkedIn post! Last week, we tried the same strategy and secured 6 demos. In total, 17 demos from just 2 posts in 2 weeks. And this isn’t luck—it’s a proven process we built here at Warmly, Here's our playbook: 1️⃣ LinkedIn post sparks curiosity. 2️⃣ Web visitors flood in. 3️⃣ Warmly identifies those leads. 4️⃣ Warmly triggers and automates the outreach to convert the rest 💯 These steps transform curiosity into action... Which leads to more customers. Let’s connect and I'll share how you can do this too. #SalesStrategy #Warmly #Results #SoftwareCowboy
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"One of my fears was, is it really gonna cannibalize the demo traffic that we're already getting of people like coming in and filling in the forms? And it actually resulted in higher quality across the board.” Hear how Hilary Smith from Jungle Scout uses interactive demos to qualify enterprise accounts on their website and run smooth product webinars. Or as she put it: "We want to make sure that the webinar experience is as seamless as possible. So what we do is we create these interactive demos of the features or of the data sets that we want to showcase on the webinar ahead of time in Navattic." Thank you Hilary for joining us - I’ve been telling more and more customers about using demos for webinars since our conversation :) Read or watch the full interviews: https://lnkd.in/eRjyANBv Note: These interviews are sourced from the builders of the top 1% of interactive demos from our State of the Interactive Product Demo ‘24. Read the report for data on how to build high-performing demos.
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