Howard Lake’s Post

✨ Authenticity isn’t just a buzzword, it's a marketing imperative. In today’s landscape, consumers are no longer passive audiences. They expect brands to engage with them in real, meaningful ways. Our nationwide network (https://lnkd.in/gVu4cwg8) and approach (https://lnkd.in/guughbdt) bring brands face-to-face with Hispanic consumers where they are most passionate: soccer fields, local events, and community-driven activities. By embedding brands into these authentic settings, we create moments that feel natural and genuine, not forced. This approach is what drives long-term brand loyalty, period. Want to know how this can work for your brand? Let’s discuss! #AuthenticityInMarketing #GrassrootsMarketing #BrandLoyalty #FusionLatina #HispanicConsumerEngagement

Clear guidelines on how to embrace the potential of community commerce to transform shoppers into passionate fans and brand advocates, setting a new standard for brand success in the digital age. Worth reading it. Specially like the Sephora example #retail; #influencemarketing; #brandgrowth; #retailtransformation

Traditional retail dynamics are transforming in today's always-evolving commerce landscape. The emergence of social commerce has blurred the lines between social interaction and purchasing behavior, ushering in a new era in which brands must cultivate communities to thrive. Charlotte Harris and Barry Thomas explore why community commerce is essential for brands looking to increase their fan base and accelerate growth. Read more 👉 https://lnkd.in/emdHnahf #DigitalCommerce #SocialMedia #Retail

Why Community Building Should Be a Priority for Every Brand! 🌟 In a world where everyone is always connected, building a strong community around your brand is no longer optional—it's essential. Discover how community marketing can enhance customer loyalty, boost sales, and strengthen your brand reputation. Learn from the successes of brands like Starbucks, The Walt Disney Company, and lululemon, and get practical tips on how to start your own community marketing strategy. Key highlights: ✅ Define your target audience ✅ Choose the right channels ✅ Create valuable content ✅ Foster two-way communication ✅ Measure your success Join us as we look into the power of community marketing and why it matters for your brand's future. 🔗 https://lnkd.in/gm3MmWpN #CommunityMarketing #BrandLoyalty #CustomerEngagement #MarketingStrategy #Partipost #LinkedInTips

The Super Bowl isn't just a game—it's a huge opportunity for consumer engagement. Mike Wilner, VP of Enterprise Sales at Suzy, explores how brands can leverage consumer behavior for a major impact during sports events and beyond. https://lnkd.in/eadQ9PsM #BrandImpact #SuperBowlInsights #MRX #ConsumerInsights

Unlock the secrets to festive marketing success with 7 colorful insights. 1. Cultural Connection - The significance of cultural relevance emphasizes the need for brands to understand and respect local customs and traditions to effectively connect with their target audience. 2. Personalised Campaigns - Brands can leverage festive context to introduce new products or services & launch festive-themed campaigns, aligning marketing efforts to enhance relevance and drive consumer engagement. 3. Limited Time Offers - Limited-time offers and exclusive deals during festivals creates a sense of urgency can drive immediate action from consumers Check out our page The Marketing Gliders to know more marketing insights for this festive season. Reach out to us to turn your brand into a festive sensation! 🚀✨ #MarketingConsultant, #MarketingTipsandTricks, #MarketingExplained, #MarketingBasics, #MarketingHacks, #MarktetingExpert, #marketingindustry #festivemarketing #festivecampaign #momentmarketing

Being a micro-influencer means knowing your worth! Use strategic negotiation to secure fair compensation, even from luxury brands. Show your value, stay professional, and keep your brand on point to attract quality partnerships. #InfluencerTips #BrandNegotiation #MicroInfluencer

Looking to make a lasting impression on your audience this Valentine’s Day? Dive into our latest blog where we reveal 6 marketing strategies to create emotional connections and boost brand engagement. Read more: https://buff.ly/3ST01aE Don't miss out on the chance to stand out in a crowded marketplace and spread love this holiday season! #TheStellarEnterprise #ValentinesDay #MarketingTips

The social media landscape is crowded and moves like rapid fire, but it's no secret that's where convenience store retailers need to be. After all, it's one of the most effective ways to reach an array of consumers, engage with them and build brand loyalty. In this article by Convenience Store News, Harbor’s Marketing Manager, Melissa Harbeck, shares her insights on how C-Store operators can get started and develop effective strategies when it comes to social media: https://lnkd.in/gH4YHQqy