HSMAI North Carolina’s Post

Looking forward to hosting this track next week, one of my favourite topics - CX Excellence. If you are at the conference come and say Hi and listen to myself, Angus McDonald and Rachel Falconer Online Retailer Conference & Expo #CX #Customerinsights

Unlock insights for your business with IPOSG. We empower businesses with real-time insights, fuelling growth and success. Elevate your operations today! #EPOS #retail #hospitality

🔍 Is the Retailer Accreditation scheme a barrier in field marketing? 🔍 We’re excited to share a thought-provoking article from our CEO, Julian Cordy, published by Frank Wainwright at FMBE Magazine. In this article, Julian gives an honest view on the current Retailer Accreditation scheme and discusses the wider implications for brands, consumers, retailers, and field agencies. 🚨This is a must-read for anyone involved in the industry! 👉 Click the link to read the full article: https://lnkd.in/e-wy78sa Join the conversation and let us know your thoughts in the comments below. #FieldMarketing #Retail #Accreditation #IndustryInsights #FieldSalesSolutions #FMBEMagazine #ThoughtLeadership

In my experience both in field marketing and indeed Market Research, providing brands with unrestrictive choices about which agency to use, what data provider to buy from, drives innovation, quality and competitive pricing which usually benefits all parties. An interesting read for those in the FM arena.

Stay on top of your game with the Retail Report calendar! 📅 Easily view key dates, plan milestones, and track the performance of your marketing events and promotions. Event planning has never been simpler. Everything you need is just a tap away. Try Retail Report today! 🌟 #RetailReport #EventPlanning #MarketingSuccess #ElevateYourBusiness #TheFutureOfRetail

What's one panel you will not miss at The Marketing Executives Group (MEG) conference this week? Topic-Tailored Roundtable Discussions, Part 1 (Operators Only) One of the key networking opportunities for MEG attendees is our series of curated roundtable discussions, which allow restaurant operators to share best practices, solve pressing issues and have compelling conversations with other industry peers. Each roundtable is moderated by a subject matter expert who will facilitate and guide the discussion. Roundtable topics covered: #1 - Catering & Private Events #2 - Creative In-House vs. External #3 - Data Utilization #4 - Guest Satisfaction & Online Reviews #5 - How to Optimize your Go-To Market Channel Mix #6 - Let's Talk Tech Stack #7 - Loyalty Personalization & Segmentation #8 - Local Store Marketing #9 - LTOs #10 - Marketing + Operations #11 - ROI - Measurement & Strategies (KPIs) #12 - Social Media Trends #13A - Traffic Driving Strategies #13B - Traffic Driving Strategies THURSDAY | MAY 16, 2024 10:30 a.m. | Level 1, Atlantic Ballroom Discover more about the event: https://bit.ly/2024MEG #MEG2024 #NationalRestaurantAssociationShow #2024RestaurantShow #NRA2024 #restaurantbusiness #restauranttech #restaurantowners #restaurantmarketing #restaurantindustry #restaurantowner

Going to FMI Midwinter Executive Conference? Join me on Friday, Jan. 19th, 1pm in the Calusa Ballroom, to learn about Bionic Retail. We live in a world that has never before existed, a world past the inflection point on technology’s exponential growth curve. A world where tech is increasingly making nearly anything possible. A world where retailers can create their future vision of retail. And yet the retail industry is held back by decades-old practices and processes that have become embedded in company organizations and cultures. Held back by outdated beliefs, and a ‘we’ve always done it this way’ philosophy. To realize all that the future can provide, retail executives must consciously change paths, making the uncomfortable leap to the exponential path to the future, and leaving the linear path to retail purgatory behind. I’ll have a limited number of advance copies of my latest book, Bionic Retail, available for signing during the FMI Midwinter Executive Conference.  Book signing on Friday, Jan. 19, 2-5pm in the Banyan Foyer at the JW Marriott Marco Island. Preorder your copy of Bionic Retail here: https://lnkd.in/gQ5cjKvs #retail #retailmarketing #retailinnovation #retailtech #grocery #groceryretail #groceryindustry #supermarkets #innovation Center for Advancing Retail & Technology (CART) FMI- The Food Industry Association #cpg #cpgmarketing #cpgindustry #fmcg #fmcgindustry #technology #techinnovation #retailtransformation #retaildisruption

🚀 Prime Day isn't just for big-ticket items! Whether you're an FMCG brand pushing high-volume sales or a non-FMCG brand focusing on strategic discounts, your approach can make or break your success. 🛒 Dive into our latest blog to discover how these strategies differ and how to make the most of this major sales event. Read more here 👉 https://hubs.ly/Q02NnbQD0 #PrimeDay #FMCG #RetailStrategy #Ecommerce #SalesGrowth

🏆𝐂𝐇𝐀𝐌𝐏𝐈𝐎𝐍 𝐘𝐎𝐔𝐑 𝐁𝐑𝐀𝐍𝐃! Join your peers in San Antonio for this important industry event where you can count on developing a winning store brand playbook of ideas and insights you can use day one. 𝐑𝐞𝐠𝐢𝐬𝐭𝐞𝐫 ▶https://lnkd.in/esfYUjm4 #StoreBrandsPhenomenon #brandingstrategy #consumerinsights #retailindustry

Stealing from Ben Miller, IT'S SHOWTIME 📺!! I have the honour of presenting at Groceryshop Vegas on October 5th on the topic of 'what do intelligent organizations do to succeed in digital commerce?'. When we committed to sharing previously unseen research and intelligence into what true success in digital commerce means, we had started the process of creating something new, in collaboration with others, for the retail industry, so the timing was perfect. As if the team wasn't busy enough on this collaboration, we also took on a re-branding exercise, and a transformation of our website - all to be unveiled next week. If you are attending GroceryShop, join our session at the Blueberry Stage at 2:55pm on October 5th. Gregor Murray, Laura Cullen and I have plenty of meetings scheduled with customers, partners, and investors. Don't hesitate to send me a message, and we'll try to find time to meet. Safe travels to those travelling from far afield. Ironically, Aer Lingus's inaugural direct flight from Dublin to Vegas is scheduled for October 25th - just too late for those of us travelling from Ireland - not such good timing, but I get to stop off in LA for some refreshments:) #newstuff #ecommerce #digitalcommerce #intelligence #benchmarking #retail #cpg #fmcg