HT Media Magic of Print’s Post

TATA AIG General Insurance Company Limited rewrites the front page (and the rules) with #HTMagicofPrint today Imagine picking up Hindustan Times, only to find Hindi on the first page! Or opening Hindustan, greeted by English content? 👀 This ingenious campaign, designed to spark curiosity and confusion, perfectly embodies Tata AIG's message that with them, one can expect the expected Here's the magic: The innovation? A "false jacket" mimicked the front page, creating delightful bewilderment🚀 The tagline? "Expect complete claims with Tata AIG" Simple, powerful 🤝 The result? Captivated readers, a talking point, and a campaign that proves print's enduring power to surprise and engage ✨ Want to craft innovative print experiences that drive results? Write to us at bitan.purkayastha@hindustantimes.com Disruption x Creativity = Magic of Print 🪄 #HTMediaMagicofPrint #Innovation #PrintPower #CreativePartnerships

  • No alternative text description for this image

To view or add a comment, sign in

Explore topics