Is Your Brand Guideline Ready for 2025? When was the last time you updated your brand guideline? If it’s been 7 years (or more), it might be time for a refresh! A brand guideline isn’t just a document—it’s the backbone of consistency, especially when multiple hands (internal teams, outside agencies, and freelancers) are shaping your brand. Without clear guidelines, your message can easily get lost in translation. Why update or create a new brand guideline? -It ensures your brand looks and feels the same everywhere. -It gives teams a clear roadmap for using your brand assets. -It keeps your messaging fresh and aligned with current goals. We’ve worked with amazing brands to develop guidelines that are both fun and functional (yes, you can have both!). Here’s how to kick off the process (or just give us a blank check, haha): -Audit what you have: What’s outdated or missing? -Revisit your brand voice and visuals: Do they still align with your mission -Collaborate with your team: Get insights from those who use the guideline Don’t let another year pass with an outdated or nonexistent brand guideline. #BrandGuidelines #MarketingStrategy #DesignMatters #BrandRefresh #NewYearNewBrand #Outdoors #SeaOtterClassic #iCast #TRE
Humid Creative Agency’s Post
More Relevant Posts
-
If your video-first personal brand isn’t following a brand identity guideline, you’re holding yourself back. Without consistency in brand identity, your video-first personal will just blends in with the crowd—and that’s a one-way ticket to mediocrity. To help you elevate your video-first brand, I’ve created a "Video Content Brand Guideline" that covers everything you need to build a cohesive brand identity for your video-first personal brand. From choosing your color palette to defining your editing style and picking the right fonts, this document is packed with everything you need to make your video-first personal brand stand out. Just comment “video first” below, and I’ll send it over to you—100% free. ;)
To view or add a comment, sign in
-
Brand consistency reinforces your identity and builds trust with your audience. Here’s how to ensure consistency across all your marketing channels: - Unified Visual Style: Use a consistent color scheme, logo placement, and font style across all materials. - Consistent Tone and Voice: Maintain a consistent brand voice whether you're writing a blog post, social media update, or ad copy. - Align Messages: Ensure all communications clearly support your brand values and message. - Standardize Templates: Use templates for marketing materials to maintain uniformity. - Regular Training: Keep your team updated on brand guidelines. How do you ensure brand consistency? #BrandConsistency #TechTuesday
To view or add a comment, sign in
-
🎉 I'm thrilled to announce our launched guide on mastering brand consistency tailored specifically for businesses who want to convert with visual brand consistency. Inside you'll discover things like: → How to develop rock-solid brand guidelines 📝 → Tips for designing captivating and consistent visuals 🎨 → Strategies for crafting compelling and uniform messaging ✍️ → Ways to implement brand consistency across all platforms 🌐 → Techniques for monitoring and refining your brand for ongoing success 📈 It’s packed with practical advice and insights I've gained from years of experience in branding. And the best part? It's completely FREE! 🎁 You can find the full digital version online, on our website. If you'd like me to send you the link, just comment '𝗴𝘂𝗶𝗱𝗲' 📘 Let me know what you think below 😎 #BrandConsistency #Branding #Marketing #GraphicDesign #BusinessGrowth #FreeGuide #MarketingTips #DesignStrategy #VisualIdentity #DigitalMarketing
To view or add a comment, sign in
-
The Importance of Brand Identity. When it comes to building an online presence, your brand identity should shine through in everything you create. That’s exactly what we focused on in our recent work with quietnote. quietnote offers a premium, calming experience, and our goal was to ensure their videos reflected that same quality and feeling. Each video we’ve created mirrors the brand’s essence—calm, relaxing, and premium—giving viewers a taste of what it’s like to experience quietnote. Here’s why brand identity matters: Consistent branding increases revenue by up to 23%. 90% of consumers expect their experience with a brand to be consistent across all platforms and interactions. Videos that connect emotionally can increase purchase intent by 97%. By matching the quality of Quietnote’s service with the quality of the footage, edits, and storytelling, the videos create a seamless connection between what the viewer sees and what the brand stands for. If you’d like to mirror the quality of your brand with your social content, we’d love to help. Reach out to discuss how we can bring your brand identity to life. #BrandIdentity #VideoMarketing #ContentCreation
To view or add a comment, sign in
-
🎉 I'm thrilled to announce our launched guide on mastering brand consistency tailored specifically for businesses who want to convert with visual brand consistency. Inside you'll discover things like: → How to develop rock-solid brand guidelines 📝 → Tips for designing captivating and consistent visuals 🎨 → Strategies for crafting compelling and uniform messaging ✍️ → Ways to implement brand consistency across all platforms 🌐 → Techniques for monitoring and refining your brand for ongoing success 📈 It’s packed with practical advice and insights I've gained from years of experience in branding. And the best part? It's completely FREE! 🎁 You can find the full digital version online, on our website. If you'd like me to send you the link, just comment '𝗴𝘂𝗶𝗱𝗲' 📘 Let me know what you think below 😎 #BrandConsistency #Branding #Marketing #GraphicDesign #BusinessGrowth #FreeGuide #MarketingTips #DesignStrategy #VisualIdentity #DigitalMarketing
To view or add a comment, sign in
-
Have you ever wondered, what is a brand style guide and how is it useful? 🤔 Maybe it seems like a project “add on” that’s not necessary. Or you’re just not sure how you or your staff will put it to use. In following posts I’ll discuss what are the contents inside brand style guides. We’ll also learn how they can be an essential resource when working with external partners and to assist with internal company alignment. Interested? Follow ✅ along to stay in the loop. #styleguide #brandguidelines #brandidentity #visualidentity #brandguide #branding
To view or add a comment, sign in
-
How to keep your brand strong across the board. Building a brand that stands out is no small feat, especially for small businesses. You pour your heart into crafting a unique look and voice, but the real challenge? Ensuring your brand remains consistent in every piece of content you share, whether it's a social media post, an email campaign, or marketing materials created by freelancers. This is where a brand style guide comes into play. Think of it as your brand’s instruction manual. It should cover everything, from how your logo should be used, to the colours that represent your brand, down to the tone and voice that reflects your values. When you have a clear guide, you make sure that anyone creating content for your business, whether in-house or external, stays aligned with your vision. Why does this matter? Because consistency builds trust. A brand that looks and sounds the same every time is not only memorable but also professional. When customers can rely on a consistent brand experience, they’re more likely to keep coming back. As someone with extensive experience in brand marketing, I help brands and small businesses create strong, cohesive brand identities that stand the test of time. If you’re looking for ways to strengthen your brand’s presence and ensure it leaves a lasting impression, I’m your guy. Feel free to chat with me and let's talk about how we can take your brand to the next level. #brandconsistency #brandidentity #contentstrategy
To view or add a comment, sign in
-
What is a visual brand strategist and how it can help your business? A visual brand strategist, uses design tools, techniques, and psychology to create a trustworthy and truly desirable brand. Anywhere your brand is visually represented, and I mean anywhere from social media, to your website, to pitch presentations. My team and I know how to craft the ideal message to get your desired customers at a deeper level. This may sound a lot like branding or visual identity, but we take it further... We also help you create your visual representation and ongoing content. Creating a brand that evokes a FEELING and builds TRUST with your customers, at first sight, isn't hard, it just takes planning. What do you think? https://lnkd.in/gdtfC7PP #visualbrandingstrategist #emotiveselling #retailpsychology #visualidentity #melbourneaustralia
To view or add a comment, sign in
-
The power of clarity in personal branding: Ensuring your message is unmistakable Even when you are a professional storyteller - getting your brand inline when you wear many hats can be hard - thank you Jude Lennon for the below testimonial 🙏 In the realm of personal branding, clarity isn't just important—it's essential. Your brand should be so clear that even out-of-context information can't obscure your message. Consider this scenario: If someone came across a photo or snippet of your content without any additional context, would they still understand what you and your brand represent? Key aspects of maintaining brand clarity: 1. Consistent messaging: Ensure your core message is uniform across all platforms and interactions. ✅ 2. Visual coherence: Develop a recognisable visual identity that aligns with your brand values.✅ 3. Contextual awareness: Be mindful of how your content might be perceived in various contexts.✅ 4. Regular audits: Periodically review your online presence to ensure it accurately reflects your current brand.✅ 5. Feedback loop: Seek input from colleagues and mentors to gauge how your brand is perceived.✅ A crystal-clear personal brand offers numerous benefits: • 👌Builds trust and credibility • 👌Attracts aligned opportunities • 👌Minimizes misunderstandings • 👌Enhances professional relationships As professionals, it's our responsibility to craft and maintain a brand that speaks volumes—and says exactly what we intend it to say. #PersonalBranding #BrandClarity #ProfessionalDevelopment
To view or add a comment, sign in
-
Is your marketer maintaining brand consistency? As marketing professionals, we all know that great design is essential for effective communication. But I’m curious, what’s your biggest challenge when it comes to visual branding? 👉 Is it maintaining brand consistency? 👉 Designing for different platforms? 👉 Finding the right balance between text and visuals? Share your thoughts in the comments — I’d love to help with any tips! This is Md Norul Islam follow me for more. #BrandingChallenges #MarketingProfessionals #VisualDesign #BrandConsistency
To view or add a comment, sign in
1,067 followers