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Now more than ever, the world needs free, fair, and thriving news media. We’re proud to support Stagwell’s Future of News initiative, which highlights that news is the foundation of a thriving democracy and a vital marketing vehicle for driving business results and enhancing brand reputation. Check out Stagwell’s open letter to the industry, with a call to action for business leaders to reinvest in the news. ⤵️

Stagwell

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In May 2024, Stagwell launched the Future of News Initiative to spark an industry-wide conversation about the need – and opportunity – to invest in quality news journalism. Armed with custom research from HarrisX, Stagwell has partnered with a esteemed group of publications and industry leaders to develop a platform that encourages investment in news media. Today, we published the mission statement of the Future of News Initiative in 20 newspapers across the U.S., with the objective of raising awareness and encouraging business leaders to reinvest in news, driving business results and supporting democracy in the process. Read it here: https://hubs.li/Q02QX2Cg0 #newsisthefuture #transformingmarketing

Future of News Mission - Stagwell

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✅ Caring Harder ✅ Better Together ✅ Work That Matters HUNTER NYC spent a rewarding morning volunteering with Citymeals on Wheels associated with client partner Meals on Wheels America, delivering meals and sharing companionship with homebound seniors for our annual NY Day of Service.
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Shining brightly like a gem, the spotlight is on Jaylan Ochoa!✨ Last night, we joined the Diversity Action Alliance to celebrate their G.E.M.S. honorees. The room was electrifying, filled with industry leaders forging new paths in inclusivity and embodying the theme "Growth in Equity as a Measure of Sustainability." With Jaylan’s fifteen-year career marked by innovation, impact, and an unwavering commitment to DEI in both brand strategies and HUNTER agency culture, it’s only fitting that she earned this distinction as an industry treasure and Distinguished Communicator of Color. 💎
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The Hispanic Heritage Month edition of our HUNTER: Diversity in Action Newsletter celebrates the vibrant culture and rich traditions of the Hispanic/Latiné community. Dive into “Voices of Hispanic Heritage” to see how this month resonates with our staff. https://lnkd.in/dEEu7JHx
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Against the backdrop of New York Fashion Week, craft and culture come together. In a one-of-a-kind first sip experience, HUNTER unveiled the Willy Chavarria x Tequila Don Julio capsule collection, inspired by the designer’s Mexican-American roots. Paper Mag has all the details on one of NYFW’s most buzzed-about collaborations.

Welcome to Willy Chavarria and Tequila Don Julio's América

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Step up your DIY game and ‘smartify’ your space. HUNTER helped client Amazon Devices team up with design pro Bobby Berk, to share the SIY (“Smartify It Yourself”) tips you need to upgrade your home with Alexa. 🏠

Bobby Berk on the Design Style He 'Can't Stand' and What Emerging Trend He's 'Infusing' Into His Home Right Now

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Keep an eye on the catwalk — Revlon is making its New York Fashion Week return after a decade. When Christian Siriano sparked buzz with a viral TikTok seeking makeup artists for his SS25 collection runway show, HUNTER helped client Revlon answer the call. As the official makeup sponsor, this partnership marks not only Revlon’s return to NYFW but also highlights the brand’s fresh, digital-first strategy.

Noor Lobad

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Lest one question the power of social media as a potential force for good, consider this time last week, Christian Siriano was down a makeup sponsor for his Sept. 6 New York Fashion Week show, while Revlon — presently in the midst of its post-Perelman family reboot — hadn’t seen the runways since 2014. But thanks to a viral video uploaded on Aug. 19 to both TikTok and Instagram in which the designer called for makeup artists who could work his spring 2025 show, both have seen an about-turn in circumstance. “In the last 16 years of my career, I’ve never not had a makeup sponsor for fashion week. We’ve had multiple sponsors pull out [this season], so that’s been kind of fun and wild,” Siriano said in the video, which has garnered more than 1 million views across platforms since its posting. He went on to call for “20 talented, incredible makeup artists to come do the show backstage with me. I don’t care where you come from, or if you’re not a trained makeup artist — if this is what you love to do, that’s what I’m looking for.” In addition to the 4,000-plus makeup artists that submitted their work for consideration, Revlon, too, answered the call. “Christian’s heartfelt message, and his approach of sort of flipping fashion week upside-down resonated with Revlon; we are flipping our brand upside-down as well,” said Kelly Solomon, Revlon’s chief digital marketing officer. https://lnkd.in/gtEuaZFp

Revlon Will Make Its Fashion Week Comeback With Christian Siriano, Thanks to a Viral Social Media Post

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Looking for foodie inspiration? The headline says it all. Discover the buzz around Tabasco Salsa Picante in this Food & Wine article facilitated by HUNTER. 🌶

McIlhenny Company

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Think you know TABASCO® Brand? Think again. Introducing our latest innovation, TABASCO® Brand Salsa Picante, a rich and vibrant Mexican-style hot sauce backed by our 155 years of pepper expertise. Innovation has always been a priority for us, and we are constantly inspired by cuisines and flavors from the 195 countries around the world in which our products are sold. As Food & Wine puts it, “the fact that this is McIlhenny’s first 'Mexican-style' condiment illustrates just how vast the hot sauce landscape has become — or how vast it always was, its global variety now reflected a bit more in American grocery store aisles.” Click to read more and head to tabasco.com/ForTheTexMex to grab a bottle for yourself.

Tabasco’s New Sauce Is About to Level Up Your Favorite Breakfast Burrito

foodandwine.com
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