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Digital marketing, also known as online marketing, is the art and science of promoting brands and products through online channels. It encompasses a wide range of strategies and tactics that leverage the power of the internet and other forms of digital communication to reach and connect with potential customers. Here's a breakdown of what digital marketing entails: Channels: Websites, social media platforms (Facebook, Instagram, TikTok etc.), search engines (Google, Bing), email marketing, online advertising (pay-per-click, display ads), mobile marketing (SMS, apps), content marketing (blogs, videos, infographics), and more. Goals: Increase brand awareness, generate leads, drive sales, build customer loyalty, establish thought leadership, and improve brand reputation. Benefits: Measurable results, targeted reach, cost-effectiveness compared to traditional marketing, ability to personalize messages, and real-time engagement with customers. Key Skills: Content creation, social media management, search engine optimization (SEO), pay-per-click advertising (PPC), email marketing automation, data analysis, and understanding of customer behavior online

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Digital Marketing | SEO | SEM | SMM | Graphics Design & Web Design | Creative Design Solution

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