Impaqtive - An Infogain Company’s Post

Diljit Dosanjh's Dil-Luminati Tour has taken the Indian music scene by storm, marking a monumental moment for both fans and the industry alike. With nine concerts scheduled across the country, from #Delhi to #Bangalore, the excitement is palpable. The tour is expected to be a massive success, with 2.5 lakh tickets available for sale. Each ticket, averaging a price of ₹7,000, has been eagerly snapped up by fans. When we multiply the total number of tickets by the average price, we arrive at an astonishing revenue of ₹175 crore. This figure alone demonstrates the immense scale and influence of Diljit's fanbase, along with the growing potential of the live music industry in India. The #Dil-#Luminati Tour is not only a cultural event but also an #economic powerhouse. With a single tour generating such massive revenue, it showcases the strength and growth of #India's #music tour sector. Live concerts have become a significant contributor to the entertainment #industry, creating new opportunities for artists, venues, and associated businesses. As more global and Indian artists see the potential in these tours, India's music sector is emerging as a lucrative space for creating high revenues and memorable experiences. #Diljit #Dosanjh's success is just the beginning of what could be a new era of monumental live performances across the country. #Entertainmentindustry #Diljeetdosanjh #Economicpowerhouse

Last week frustration in ticket booking experience for a Coldplay concert we witnessed two contrasting realities in India – one side flourishing, while other struggling for basic needs. Do music concerts only serve as entertainment and profit for artists, or are there broader economic benefits that remain untapped? 1. Concerts are consumables, People have to spend each time they go on Live concert - no matter for once or lot of time. They end up spending much more than just the ticket price for associated expenses as attendees spend locally on travel, stay, food and exploring city, contributing much more to the city’s economy even for just a few hours of entertainment. 2. Concert tours has a potential to be economic driver. For example, The Eras Tour in US generated $5 billion in consumer spending in just 6 months (Source- Nomura) 3. The govt. or Organizers should intend to make operation smoothly to make artists happy and compel them and others to come again. Example - Regulate resale as this is also a consumption The impact might be limited for services like accommodation, and transportation based on flexibility of supply in a particular city. Thoughts? #ConcertEconomy #ConsumerSpending #TourismGrowth #ZomatoConcert #PublicPolicy #EventEconomics

🎶 The Indian Concert Market is Booming! 🎶 The live music industry in India is flourishing, with musicians such as Diljit Dosanjh and Karan Aujla at the forefront! These Punjabi superstars are raising the bar for the Indian concert industry with their sold-out stadiums, overseas tours, and expanding fan base. Their popularity is proof that there is a market for exciting, culturally diverse music experiences, as seen by their sold-out shows both domestically and internationally. The future of live music in India is being shaped by the emergence of independent and regional musicians, who are adding excitement and diversity to the stage. As long as consumers are prepared to pay for engaging live experiences, the concert business is predicted to expand even more quickly. The live events market in India was anticipated to be worth 88 billion Indian rupees in 2023, and it is projected to increase at a compound annual growth rate of 17.6% to reach 143 billion rupees by 2026. 🎤🎥 #MusicIndustry #ConcertsInIndia #Entertainment #LiveMusic #PunjabiMusic #DiljitDosanjh #KaranAujla

Coldplay India Concert and What It Means for BookMyShow! Over 1.3 crore people were in the queue to book Coldplay concert tickets in India. Apart from the increasing appetite of Indians for luxury items and experiences, there is a need for a closer examination of India’s evolving concert landscape. With almost 2 lakh tickets sold across three concerts at an average price of ₹7,500 (ranging from ₹2,500 to ₹35,000), this amounts to a gross revenue of ₹150 crore. Assuming a 10% convenience fee, this translates to ₹15 crore directly contributing to the EBITDA. Furthermore, Coldplay tickets have been listed for as high as ₹3 lakh on reselling platforms. Dua Lipa, Lollapalooza, Coldplay, Diljit Dosanjh, Karan Aujla, CAS, and more are set to perform next year, with tickets being sold out within minutes. The Indian music industry is witnessing significant growth through this concert business model. Personally, I believe this marks the beginning of a transformative era in India's entertainment industry, where international acts and large-scale events are becoming a key part of our cultural fabric. Good times ahead! #musicindustry

Last year, I wrote an article about the visuals of several music festivals in Indonesia. Almost all the festivals I wrote about in this article are big music festivals in Indonesia held yearly with their own character. So, are the visuals of a festival become one of the attractions for audiences to buy tickets, or are they just a complement to the festival itself? This article has been published on the website which I attached below. Check it out!

Lollapalooza India 2025: A Musical Extravaganza Captivating the Nation 🎶 Lollapalooza India has once again set the stage ablaze with the highly anticipated lineup for its 2025 edition. The festival, set to take place on March 8th and 9th in Mumbai, promises to be a melting pot of diverse musical genres, including pop, rock, hip-hop, EDM, and techno. 🎸🎤🎧 Despite the sky-high ticket prices, Lollapalooza India has managed to capture the hearts of music enthusiasts across the country. The success formula lies in a perfect blend of strategic marketing, value-packed experiences, and a commitment to delivering an unforgettable musical journey. 🌟 Key factors behind Lollapalooza India's success: 1. Social media frenzy that keeps fans engaged and excited 2. Early bird discounts that sell out in record time 3. Lineup teasers that build anticipation and curiosity 4. Influencer magic that amplifies the buzz and reaches new audiences 5. Smart brand collaborations that enhance the overall experience 6. A perfect balance of local talent and global superstars that caters to diverse musical tastes But the real showstopper is the value-packed experiences that justify the premium ticket prices. From installment plans to exclusive perks, Lollapalooza India ensures that every rupee spent is worth it. 💸 As the festival continues to evolve and captivate audiences, the future of music festivals in India looks brighter than ever. The question remains: are they hitting the right notes or missing a beat? 🎶 #LollapaloozaIndia2025 #MusicalExtravaganza #DiverseLineup #SuccessFormula #ValuePackedExperiences #FutureOfMusicFestivals #HittingTheRightNotes #MusicalJourney #BrandCollaborations #InfluencerMagic #EarlyBirdDiscounts #SocialMediaFrenzy

#TheEventEffect in action 🏨 Some very interesting numbers here about the surge in demand for hotels and city stays driven by live events. If you run your own events and want to learn how Bundl can help you capture additional revenue from the demand for hotels that your events create, get in touch 🤝 Mike Bayon | Lucy Greenhill | Jo Raftery | Emma McGirl | Peter Antoniou | Joanne Dixon #BundlTravel

Interesting article. How would lowering the VAT on Theatres across Great Britain benefit the Dance Community? The lack of dance and ballet performances in regional communities across the UK, due to the rising costs of touring, is resulting in several consequences: Cultural Disconnection: Communities feel isolated from the broader cultural narrative, limiting their exposure to diverse art forms and reducing the overall appreciation of dance. Limited Participation: Without local performances, opportunities for people to engage with dance—whether as audiences, participants, or artists—diminish, potentially stunting interest and talent development. Economic Impact: It is clearly effecting the dance economy in similar ways it is effecting the Music Industry, it is simply too expensive for any touring company to travel to venues outside of ‘the main’ cities. Local economies also miss out on the benefits that arts events bring, such as increased foot traffic to local businesses. Youth Engagement: Young people in these areas lack dance role models and inspiration, affecting their aspirations and involvement in the arts. Broader Engagement with Ballet: A lack of accessibility is only adding to a perception that ballet and dance are elitist or only for certain demographics, which alienates potential new audiences. Addressing these gaps could foster a more inclusive appreciation for dance, enrich community identities, and stimulate local economies.

Uniting the World through the Universal Language of Music! Celebrating Knowledge, Networks, Teamwork, Happiness, and Togetherness with Projects India. One World, One Family, One Beat. #projectsindia #miceisnice #mice #KnowledgeExchange #summit #projectsindiamice #eventmanagement #eventorganizer #meetings #conference #events #eventplanner #music

Want to know how music is boosting travel and creating amazing experiences for people? look at the Amadeus data analytics on the flight volumes and hotels occupancy impacted by concerts in #Madrid. 🎹 🎻 😍 #traveltrends2024 #music #travel #Amadeus #digitalmarketing #hospitality #events