Impiricus’ Post

New whitepaper..... When reviewing your marketing tactics, does the activity seem more multichannel than omnichannel? According to many HCPs, that is the case with many pharma brands. Why? Perhaps it is because many brand initiatives are focused on a select number of publications, websites, and closed "doctor-only" social media apps. HCPs operate outside these ecosystems. When they need your valuable resources, you want to be there for them. When HCPs need fingertip access to your message and support, we help you be present where and when they need you most. #omnichannel #pharmamarketing #hcpengagement #impiricus

We are looking forward to joining Fierce Pharma at the Digital Pharma East event on September 9-12th. Hear our CEO and Co-Founder Sandy Donaldson, live with Dr Kashif Firozvi (Onc) and Dr Adel Haque (Derm), discuss why HCP engagement is flatlining and how Pharma can resuscitate the model. Join us and the finalists of the Impiricus HCP Impact Award as we announce the winner on stage at the Fierce Pharma Marketing Awards Gala. Schedule time to meet us at our Meeting Suite by the puppy park. #DPE #Pharma