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✍ Wondering why plain language is important in your content? Check out my blog on seven reasons to use it. https://lnkd.in/eQqxDkHP 🌐 Here's the first two: 1. Plain language helps your audience feel seen. 👀 2. Readers can understand and use your information the first time they read it. 💡 In a world where effective communication is key to success, we can’t overlook the value of plain language. As a writer, advocating for your reader and striving for clarity and simplicity should always be a priority. Using plain language empowers your audience, fosters better relationships and creates a more inclusive and informed society. 🌍💬 Want to make your content easier to understand? I'd love to help! Send me a message or mosey over to https://lnkd.in/ezpRNajy and hit me up for a free consultation or sample edit. 📬💻 #CopyEditing #WellnessProfessionalSupport #PlainLanguageEditing #Dietitans #PersonalTrainers #GroupFitnessTrainers #HealthCommunications

Today, we come to the 𝐓𝐫𝐮𝐞 𝐌𝐚𝐫𝐯𝐞𝐥𝐬 𝐨𝐟 𝐄𝐧𝐠𝐥𝐢𝐬𝐡! 🚀 🌟 𝑽𝒂𝒓𝒊𝒆𝒕𝒚 𝒊𝒔 𝒕𝒉𝒆 𝑺𝒑𝒊𝒄𝒆 𝒐𝒇 𝑳𝒂𝒏𝒈𝒖𝒂𝒈𝒆: Did you know English boasts four main sentence types? From the assertive simplicity of declarative sentences to the dynamic energy of exclamatory sentences, each type adds its unique flavor to your communication recipe. 📈 𝑰𝒎𝒑𝒂𝒄𝒕𝒇𝒖𝒍 𝑺𝒕𝒂𝒕𝒊𝒔𝒕𝒊𝒄𝒔: Research suggests that incorporating diverse sentence types into your writing can increase engagement by up to 40%. So, why stick to the same old script when you can mesmerize your audience with a symphony of sentence structures? 💡 𝑼𝒏𝒍𝒐𝒄𝒌 𝒀𝒐𝒖𝒓 𝑬𝒙𝒑𝒓𝒆𝒔𝒔𝒊𝒗𝒆 𝑷𝒐𝒕𝒆𝒏𝒕𝒊𝒂𝒍: By mastering sentence types, you unlock a world of expressive possibilities. Craft persuasive arguments with interrogative sentences, build suspense with imperative sentences, and inject passion with exclamatory sentences. 📝 𝑹𝒆𝒗𝒐𝒍𝒖𝒕𝒊𝒐𝒏𝒊𝒛𝒆 𝒀𝒐𝒖𝒓 𝑾𝒓𝒊𝒕𝒊𝒏𝒈: Whether you're a seasoned wordsmith or just starting on your linguistic adventure, understanding sentence types is the key to unlocking your full potential as a communicator. So, are you ready to revolutionize your writing? For more such content, click 👇 Vizdum #LanguageMatters #WritingSkills #CommunicationExcellence #MasterYourCraft #UnlockPotential

Just sent out the latest edition of Plain English Weekly, my newsletter for people who love clear language. It includes links to articles on: – how to use colons, semi-colons and dashes by Grammarly – how to create user-focused information architecture by Scroll UK – how to prioritise content when you are part of a team by Lauren Pope I've also shared a link to York St. John University who have an excellent page on writing in plain english as part of their public brand guidelines. 💪 There are now 600+ content folk subscribed to Plain English Weekly and I have grand plans for expanding the site. Its URL is not an accident! Please do share away and sign up if you'd like more clear language content in your inbox. Also, as I posted last week, I'll be available for new lead and senior content design contracts from May. And I do deliver a mean plain English workshop if you want to get your team writing clearer content. 👋 #contentdesign #contentstrategy #plainenglish #copywriting #marketing #proofreading https://lnkd.in/eDgXXY5K

Single thing you need to master as a writer; > Clear communication You need to distill complex ideas into > Clear > Concise > And easily digestible Form of language. If not... well let's say it won't be good.

This week, our Project Lead, Elena Rotareanu, prepared a very useful tip, and we’re happy to share it with you. "Think outside the box: avoid using clichés that have already been overused in business writing, are predictable, and fail to convey the unique approach or ideas you want to communicate. Be clear and concise: avoid using metaphors, as they dilute the clarity of your communication. Keep it relevant: don’t use humour that may offend or give people headaches trying to get the joke. Keep it professional: using slang can be confusing, especially when the same slang term can mean different things in different regions. In general, it’s best to stick to 'real words,' ensuring your message is clear, simple, and straight to the point. If you must use them, make sure to explain what they mean." Comment if you have ever had an experience with using any of these and if there were any consequences. How have you dealt with them?  #multimedia #elearning #translationservices #localisation #localizationservices

#Editors, #writers, #PlainLanguage specialists, and other #communications pros, if you haven't yet, check out the 2024 updated professional #editing #standards from #EditorsCanada. The standards include these: A1.4       Support your own choices when asked (for example, refer to style guides, project goals, best practices, user feedback, current references). B3     Structural editing in plain language B3.1        When applying plain language principles in structural editing, do the following: - Ensure that the document has the content that the readers need. - Check that the content of the document is structured so that related information is together and ordered in a way that makes sense for the readers. - Guide the readers to find information easily through such navigational aids as headings and heading levels, a table of contents, and bulleted or numbered lists. - Make sure readers can locate, understand and act on information. - Consider when to use illustrations or media other than text. For these and more standards based on industry best practices, see #ProfessionalEditorialStandards from #EditorsCanada — a great resource for editors, writers, plain-language specialists, and for clients and employers, for #contracts and for #ContinuedProfessionalDevelopment.

Plain language writing is clear, concise and conversational. This #DisabilityPrideMonth strive to make your content easier to understand for everyone. We like Digital.gov for tips and resources. #DisabilityPride #plainlanguage #accessibility

This Is What I Mean by ''Simplify Your Content'' It's all about saying things straightforwardly. → Just say what you really mean. Instead of "TOFU," just say "to attract." And instead of "metrics," just say "numbers." I don't complicate things with industry jargon. I keep it as simple as a chat with a friend. This way, everyone gets it, no confusion. Because not everyone speaks English as their first, or even as their second language. If you want your communication to be effective, remember: Complexity is your biggest obstacle. Here's the tip: Use grade 5 level English. (You can check it with the Hemingway editor.) Simplify words → Clarify intent → Strengthen impact. Repost this "clarity check" for others ♻️ P.S. Is English your first language? If not, what is?