INCC Parfums’ Post

Has luxury lost its luster? 💎 Looking to luxury is not always about extracting what works well. The dangerous games some companies are currently playing holds lessons for any brand. Chanel, for instance, raised the price of its classic handbags from $6,000 to over $10,000 in just a few years. Without any notable improvement in quality, leaving customers wondering: Is luxury still worth it? And demand is dropping. Bargain hunters are flocking to luxury stores, hoping to capitalize on deals as prices fluctuate. In short, it’s poison for luxury.   What is happening? At its core, the luxury market is shifting. Consumers increasingly want more than just status symbols. They want brands that stand for something real. Meaning, ethics, transparency, and authenticity are not optional; they're essential. A case in point is Hermès, which continues to thrive by delivering on its DNA of quality and craftsmanship, while others falter by cutting corners.   Here’s what we can take from this:   ⭐️ Don’t stretch – clients can tell when they’re being overcharged ⭐️ Be genuine – real value comes from honesty and staying true to your DNA ⭐️ Purpose matters – people want brands that align with their values   Stay tuned for the final and concluding edition of my Elegant Insights LinkedIn Newsletter - and what we can learn from luxury: 👉🏻 Subscribe here: https://lnkd.in/dZ6jyPXE This will be edition #12 of #12. The title? Beauty for Absolute Value. Releasing next week.   #branding #luxury #authenticity #brandvalue

The Hidden Truth Behind Luxury Brand Names: Are They Really Worth the Price? Discover the shocking reality behind luxury brand names and their exorbitant prices. Find out why a branded t-shirt can cost ten times more than a non-branded one, and whether the quality justifies the hefty price tag. Uncover the secrets of luxury branding and make informed shopping decisions. #LuxuryBrandsExposed #HiddenTruths #PriceQualityRatio #DesignerFashion #LuxuryShopping #BrandedVsNonBranded #LuxuryLifestyle #FashionIndustrySecrets #ConsumerEducation #SmartShoppingTips

Why luxury brands are launching ultra-expensive fragrances? According to Federica Levato, the expansion of luxury brands into high perfumery represents a strategic shift in luxury marketing. By reimagining their heritage through new categories, luxury brands continue to attract elite clientele while highlighting their craftsmanship and storytelling prowess. https://atbain.co/4fpyciE

Our newest article discusses the struggle luxury brands are facing currently. There is a battle of availability vs exclusivity that companies like Chanel are facing. Read more about the article on our site: https://lnkd.in/eAKdCt9Y #luxury #brands

Why are some brands negative in times of uncertainty while others outperform? The latest future of luxury column of Daniel André Langer takes a closer look into Ferragamo and what the industry can learn from it. A call to action for every brand in the luxury space. #luxury #daniellanger #extremevaluecreation https://lnkd.in/gwSxEAtG

Luxury and premium brands both aim for excellence, but their approaches differ significantly. Luxury whispers exclusivity. Think Hermès handbags or Rolls-Royce cars: limited availability and top-notch craftsmanship create a status symbol. Rich heritage and bespoke service solidify their timeless prestige. Premium shouts innovation for the achiever. Apple and Tesla exemplify this. They offer superior quality and cutting-edge features, making them a step above the ordinary. Their focus is accessibility, not exclusivity. At ADSTRAT BMC we understand the nuances of both luxury and premium branding. We craft targeted strategies that resonate with your audience, whether you aspire to embody the exclusivity of a luxury brand or the innovation and quality of a premium brand. Send us a DM today and discover how we can help elevate your brand to the next level. #ADSTRATBMC #BrandManagement #BrandMangementAgency #BrandMangementInNigeria #BrandIdentity #Premiumbranding #Luxurybranding #Premiumvsluxurybranding

It’s no secret that some luxury and premium brands are not performing as well as they have in recent years. This article from @thestreet is definitely worth a quick read on your way home this evening!

Hermès lovers, this one's for you! 💼💖 Adore Hermès products but detest the high prices? Say hello to Luxury with Discounts! Where brand new Hermès products await at prices you'd never imagine. Ready for luxury without the hefty price tag? Dive into Luxury with Discounts today! 🛍️✨ #luxuryfashion #LuxuryResellers #authenticluxury #discountedluxuries #discountedprices #luxuryshopping #exclusiveoffers #luxurydeals #discountedluxuries #luxurygoods #discountedprices #luxuryforless #hermes #affordableluxury #luxurytrends #luxuryaccessories #luxurybargains #exclusiveoffer #exclusiveoffers

How many brands that you patron are actually doing something interesting? With so many generic brands out there, one remains steadfast in leading the way to a new day. One filled with bold colors, expression, luxury, uniqueness, and premium quality. www.ExtraAve.com   #topbrands #designerbrands #mensbrands #luxurybrands #designerfashion

💼 Embrace the smart side of luxury with Luxury with Discounts! Ever considered that buying a Hermès accessory from us means you can wear it now and later sell it in the pre-loved market for the same price? That's the reality! We've revolutionized the luxury fashion game by providing new Hermès accessories at second-hand prices. Enjoy luxury today and recoup your investment tomorrow, without missing a beat. Experience the savvy way to explore luxury with Luxury with Discounts 🛍️💎 #SmartLuxury #FashionInvestments #luxuryfashion #LuxuryResellers #authenticluxury #discountedluxuries #discountedprices #luxuryshopping #exclusiveoffers #luxurydeals #discountedluxuries #luxurygoods #discountedprices #luxuryforless #hermes #affordableluxury #luxurytrends #luxuryaccessories #luxurybargains #exclusiveoffer #exclusiveoffers