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Incognia recently announced the enhancement of its Browser Fingerprint solution, which is now fortified with advanced account takeover and bot detection capabilities. Our latest innovation addresses the limitations of traditional browser fingerprinting and cookie-based methods, especially amid evolving privacy regulations. By leveraging AI for sophisticated device recognition, we're not just staying ahead of fraud tactics but also ensuring a seamless user experience with fewer false positives. But why does this matter for financial services and marketplaces? 1. Proactive Fraud Prevention: Our technology prevents fraudulent account creation and account sharing, blocks automated account takeover attacks, and detects ban evasion to stop repeat scammers. This is crucial for safeguarding customer accounts and against the nearly $13 billion in losses from ATO attacks reported last year. 2. Seamless User Experience: With 51% of U.S. consumers considering abandoning account openings due to friction, our solution ensures security without compromising the user experience. Our approach considers 85+ signals, including device, network, and IP information, to deliver 99.9% accuracy in user recognition. 3. Adaptability and Stability: Our novel AI approach doesn't rely on cookies, making it highly stable and adaptable to unique use cases in industries like food delivery, ride-hailing, and financial services. At Incognia, we're committed to investing in R&D to provide a reliable fingerprint that proactively identifies fraudulent users before they can cause harm. Our enhanced solution is designed to meet the growing demand for improved fraud prevention across web and mobile platforms. Read the full announcement here: https://lnkd.in/dphf4bSp.

Incognia Enhances Browser Fingerprint Solution to Protect Enterprises from the Most Destructive Forms of Fraud

Incognia Enhances Browser Fingerprint Solution to Protect Enterprises from the Most Destructive Forms of Fraud

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