Can building a cross-functional team, very early, guarantee commercial success? Despite #data abundance, why can’t commercial leaders crack the #patient journey puzzle? How can you build a truly patient-centric company? Get proven ideas from a #pharma CEO who’s been there, done that, and more! Catch the keynote with Adele Gulfo, CEO, of Biopharma Commercial Unit, Sumitomo Pharma America, Inc., as she gives us a ringside view of her highly successful pharma commercialization playbook, at the Indegene Digital Summit 2024. https://lnkd.in/dfzfwPbs #FutureReadyHealthcare
Loved this session. Such a hands on passionate leader speaker, it was a pleasure listening to Adele.
Consultant Marketing Automation Product Strategy | AI Marketing Transformation | Data Privacy & AI
19hIt is never early enough and never too late to start building a cross functional team, where people have some complementary skills and objectives are shared. Impactful leaders like Adele have also identified patient centricity as a binding force of their Digital Transformation. It was a great session to attend where Adele broke down how to apply digital across the product portfolio, cause what works for one may not work for other!