Netflix has raised its prices on nearly all of its major streaming plans, despite a record number of new subscribers.
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We must be experiencing deja vu as Netflix just raised its prices again, though it might just be that we recently streamed Olivia Rodrigo’s Guts tour documentary on the streaming service, too. As announced in #Netflix ’s latest letter to shareholders, price increases are coming for the streaming services' three main plans. In the United States, the 'standard plan with advertisements' is up $1 from $6.99 to $7.99 a month, 'standard without advertisements' jumps to $17.99 from $15.49, and 'premium' is now $24.99 a month from $22.99. These price hikes go into effect immediately, with similar increases in Canada, Portugal, and Argentina as well.
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Netflix is raising prices again, and this time it's no small change, Ad-based plans are now at $7.99, and premium subscriptions have skyrocketed to $24.99. This comes after a massive surge in subscribers and Netflix’s whopping $18 billion content spend. But let’s get real for a second, Is this price hike just Netflix trying to survive the flood of pirated streaming sites? More and more people are jumping onto illegal streaming platforms for free content. So, is Netflix throwing these higher prices to sweeten the deal and keep its paying customers happy or are they just trying to keep up with the Joneses? With live sports programming creating a buzz, Netflix seems confident it can hold onto its pricing power, but will that confidence lead to a crash-and-burn moment? As competition heats up and the pirated content market thrives, will these higher prices just push more users to fire up those shady sites? Is Netflix giving us more value or just hoping we don't notice the price tag increase? Let me know your thoughts, Comment down below #TrendingTopics #Netflix #StreamingWars #Netflix
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The content is King and distribution is GOD.. when you give Market analysis content with High quality engagement will fall in place rather then spend on user acquisition #Ott #useracquisition #userengagement #Netfilx #Bsvalue
"Subscriber count meant everything in the early days of streaming. It allows investors, studios, and everyone else to gauge just how well a streaming service is doing compared to the competition, and Netflix has leaned on its lead in that area. But now, Netflix says it is flipping this idea on its head because it has multiple sources of revenue that don’t hinge solely on monthly memberships. ... Netflix co-CEO Ted Sarandos said during an earnings interview. “Why we focus on engagement is because we believe it’s the single best indicator of member satisfaction with our offering, and it is a leading indicator for retention and acquisition over time.” In other words, streaming is just getting more like cable. Instead of placing value in the people who sign up for its service, Netflix is betting that they’ll stay subscribed and maybe even pay to add an extra member." #streaming #DTC #streamingecosystem #netflix #netflixeffect #streamingwars #peakTV #revenuestreams #businessmodels #streaminggrowth #revenuemodels #subscribers
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Netflix closed Q4 with impressive results that solidified its leading position in video streaming. However, there has been considerable debate regarding the upcoming subscription price increases and whether they are warranted. Our own Stefan Lederer offered his insights to Quartz on how Netflix can find the right equilibrium among pricing, content, and innovation without driving viewers away. https://okt.to/zJIXvS
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Netflix on Thursday unexpectedly announced that it will stop reporting subscriber numbers each quarter, a decision seen as a sign that years of customer gains in the streaming wars are coming to an end.... Read More At:- https://lnkd.in/gYXYExTA Netflix #Announced #SUBSCRIBERS #customer #streaming #Netflix2024 #news #newsfeed #NewsUpdate #dailynews #IBWNews
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With Netflix introducing ads on its lower-priced tiers and raising prices in some markets, it raises an important question: are customers willing to pay for a service that includes advertisements? For many, the value of streaming platforms like Netflix was rooted in an ad-free, seamless viewing experience, a major reason people shifted away from traditional TV. Now, by adding ads, even at a lower cost, the risk is clear: customers may feel they’re getting less value for their money. It’s not just about price; it’s about the experience. With so many streaming alternatives, consumers may "vote with their feet" and switch to other uninterrupted services. The key challenge for Netflix is balancing this strategy. Can they maintain customer loyalty and grow with ads without alienating a user base that has always valued ad-free content? Time will tell, but customers have more options than ever in such a competitive market. #streaming #digitalstrategy #customerexperience #Netflix #subscription https://lnkd.in/ekRcmRWN
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📺 Netflix Price Hikes: What You Need to Know 💰 Big changes are coming to Netflix subscriptions in the U.S.! The streaming giant is increasing prices across its plans, with ad-free subscriptions seeing the biggest jump: Standard Plan: $15.49 ➡️ $17.99/month Premium Plan: $22.99 ➡️ $24.99/month Ad-Supported Plan: $6.99 ➡️ $7.99/month 🌍 Global Impact: Price increases also extend to Canada, Portugal, and Argentina, alongside tighter password-sharing policies. Extra members on standard accounts will now cost $8.99/month. 🎥 Why the Price Hike? Netflix is doubling down on exclusive content, rolling out new shows and movies in 2025, and solidifying its ad-supported tier, now with 70M monthly active users worldwide. 📈 Streaming Trends: With over 300M global subscribers, Netflix remains the market leader, adapting to competition and evolving its model to balance ads and subscriptions. 💬 Are these changes justified by Netflix’s offerings? Share your thoughts below! Read more about this shift and what it means for the future of streaming on our website. 👉 https://lnkd.in/ebpijGWn #NetflixPriceHike #StreamingTrends #SubscriptionChanges #NetflixNews #StreamingLeadership
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Netflix is dying! These were the favourite phrases of analysts exactly a year ago in 2023. Slowing growth, subscribers decline, reduced market cap, there seemed to be challenges galore. Cut to today, video streaming giant has added 9.3 million subscribers as per its Q1 2024 earnings call. Netflix revenues are up 15% year-over-year to $9.4 billion. Net income saw a remarkable rise of 79%, growing from $1.3 billion in Q1 2023 to $2.3 billion in Q1 2024. This fabulous turnaround has been on the back of its content and monetisation strategies paying off. Netflix continued investment in original content has yielded good results. It’s ad-monetisation is also yielding positive effects. As per reports ads memberships grew 65% Q1 2024 as compared to Q4 2023. #marketing #advertising #OTT #streaming #content
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Netflix Adds 9.3M Subscribers in Strongest Q1 Since 2020: Thanks to a strong slate of original programming and its continued crackdown on password sharing, Netflix enjoyed the strongest start to a year since 2020, as the video streaming giant added 9.3 million subscribers in the first three months of the year, blowing past analyst expectations. Revenue grew 15 percent year-over-year, driven primarily by membership growth and pricing. Looking ahead, Netflix expects continued double-digit revenue growth, as it plans to grow beyond mere subscriber additions. “The overall business growth now has extra levers and extra drivers like plan optimization, including things like extra members, ads revenue, pricing into more value,” Co-CEO Gregory Peters said in a call with investors, while CFO Spencer Adam Neumann emphasized how much room for growth the company has left: “We're less than 10% of TV share in every country in which we operate. There's still hundreds of millions of homes that are not Netflix members. And we're just getting started on advertising,” Neumann said. https://lnkd.in/da-U8b45
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