UNVEILING THE POWER OF SUSTAINABLE PRODUCT DESIGN Sustainability is the new need of today. Over a decade consumption of packaged goods have increased. Thus, the importance of sustainable product design has emerged. So, what is sustainable product design? Sustainable Product design is a holistic approach means creating the product in such a way considering the effect of its in environment, society and economic impacts. With a paradigm shift towards sustainability businesses strive to align their products and values towards environmental consciousness. Markon, a marketing conference looks forward an expert discussion to delve into the discussion of significance of incorporating sustainable into design processes. As designers are more on biodegradable waste creating sustainable products which are less harmful for society. People are now more focused towards creating sustainable product design that reshapes the realm of design conferences! Eco-friendly materials are ones that are promoted and opted by maximum no of businesses. A conscious decision toward ecofriendly material to reduce environmental impact. More than that designs are built over energy efficient innovations that became a game changer for many brands in order to boost its brand image creating a competitive edge for growth. Markon not only highlight the integration of renewable materials, energy-efficient manufacturing, and waste reduction strategies which are essential components of responsible product development to create an impactful brand image. Markon serves as a catalyst for change in the realm of sustainable design. By forecasting a future where sustainability is not just a trend but a fundamental of product development and marketing strategies towards creating a better future to live in. further, a world where every choice matters, sustainable product design stand tall, shaping a future where style meets responsibility. By Ayushi Dutta #sustainability #markcon24 #collegefest