Are you familiar with the Law of Capture? Forecasting the uptake of competing products is complex and requires substantial Excel skills. The previously covered Bass model is great for forecasting individual product uptake, but what about when you need to forecast the uptake of your product amongst competition? It isn’t as simple as forecasting the uptake of each competitor individually – you need to forecast how competing products interact. Click to read about Frank Bass’s Law of Capture and how it can be enhanced when forecasting pharmaceuticals: https://lnkd.in/edSBzEsZ Editor: Kim Robinson, director of sales and marketing #pharma #forecasting #uptake #Bassmodel
Inpharmation’s Post
More Relevant Posts
-
The forming of organized provider groups or OPGs—is changing the way prescribing decisions are made. Learn how pharmaceutical marketers are learning about who is really in charge for their brands and how they are changing tactics: https://lnkd.in/e2Edna4B #marketaccess #analytics #consulting #communications #pharma #payermarketing #engineeringtheartofaccess
To view or add a comment, sign in
-
How do you currently build uptake into your forecast models? Creating a forecast for a new pharmaceutical can be daunting but exciting. The forecast is likely to be driven by just a few key assumptions: the treatable patient population, the peak market shares of competing products, and how quickly products achieve these peak market shares — their uptake rate. Getting these assumptions “right” is paramount to an accurate forecast. This short series of papers will review forecasting uptake curves and the unique pharma challenges you will likely face. We start by introducing the Bass model. Read about the Bass model here: https://lnkd.in/et9DidFr Editor: Kim Robinson, director of sales and marketing #pharma #forecasting #uptake #Bassmodel
How best to forecast the uptake of new pharmaceuticals: The Bass model - Inpharmation
inpharmation.com
To view or add a comment, sign in
-
🧬 "Pharma Sense": AI-Powered Analytics Tailored for the Pharmaceutical Industry 🧬 In the intricate landscape of pharmaceuticals, informed decision-making is pivotal. That's where "Pharma Sense" comes in—a state-of-the-art analytics platform powered by artificial intelligence, meticulously crafted to cater to your unique business needs. With Triton BIT Solutions' "Pharma Sense," you’re not just adopting an analytics tool; you're empowering your strategy with a smart, AI-supported ally that adapts to customer dynamics and evolves with market demands. #PharmaSense #Pharmaceuticals #SalesExcellence #Innovation #DataAnalytics #AITech #TritonBITSolutions #SalesStrategy #GlobalSales #PharmaTech #Qlik #QlikSense
To view or add a comment, sign in
-
Key Account Executive at Qualifyze - Helping Healthcare professionals keep their supply chains safe and secure with high-quality compliance and auditing solutions.
Finding and onboarding reliable suppliers can be challenging. Our customers often face hurdles with extensive documentation and GxP compliance. We’ve got a solution! 🚀 Introducing Supplier Directory, the largest network of pharmaceutical suppliers for strategic sourcing. Simplify and strengthen your supply chain today! 🌟 #Pharma #SupplyChain #Compliance #Procurement #QualityAssurance
The pharmaceutical industry stands at the forefront of innovation and progress, delivering solutions that impact lives globally. However, beneath the surface of groundbreaking research and life-saving medications lies a complex framework of regulatory financial compliance. This blog delves into the nuances of regulatory financial compliance in the pharmaceutical world, aiming to provide clarity and direction for those at the helm of financial decision-making: https://hubs.ly/Q02xJJmB0
To view or add a comment, sign in
-
📢 Upcoming Webinar Alert! 🕒 Join us today at 4 PM for a free session on "Pharma Quality Control and Assurance." Gain valuable insights from industry experts on ensuring product quality and compliance in pharmaceuticals. 🌐 Register now to secure your spot: 🔗 Register in advance for the meeting Don't miss out on this opportunity to enhance your knowledge in the pharma industry! 💡 Register in advance for this meeting: https://lnkd.in/gGawRYbQ #PharmaWebinar #QualityControl #PharmaAssurance #FreeSession #PharmaProfessionals #RegisterNow #PharmaIndustry
To view or add a comment, sign in
-
The pharmaceutical industry stands at the forefront of innovation and progress, delivering solutions that impact lives globally. However, beneath the surface of groundbreaking research and life-saving medications lies a complex framework of regulatory financial compliance. This blog delves into the nuances of regulatory financial compliance in the pharmaceutical world, aiming to provide clarity and direction for those at the helm of financial decision-making: https://hubs.ly/Q02xJJmB0
To view or add a comment, sign in
-
Case management software lets your organization uncover, track, investigate, and prevent almost any type of issue that affects pharmaceutical companies. Plus, Case IQ helps you identify trends and areas of risk to protect your brand, your employees, patients, and the public. Learn how 1 tool can improve your investigations in our new guide: https://lnkd.in/eSwupZUr #pharmaceuticalindustry #investigations #casemanagement #pharmaceutical
To view or add a comment, sign in
-
💊 Shrinking Sales Teams to deliver “more for less” Pharmaceutical companies are experiencing a decline in sales teams, which is a significant challenge for marketing success. An article by Bastion Brands reviews the challenges faced by pharmaceutical sales teams in 2024 given this limitation. It is crucial for these teams to deliver more with fewer resources. Overall, it’s necessary for pharmaceutical sales teams to adapt to the changing landscape by becoming more efficient, leveraging technology, and focusing on data-driven insights to achieve marketing success. Comment below 👇 if you would like to receive a link to this article. #bastionbrands #sales #pharmasales #pharma #biotech #competitiveintelligence #insights #strategy
To view or add a comment, sign in
-
Empowering industries, Shudarsana Regulatory Forum is your gateway to excellence in pharmaceuticals, food, medical devices, and consulting. Elevate your standards with us. Join now for a free trial and unlock limitless possibilities. CLICK ON THE LINK BELOW FOR JOINING FORUM. https://lnkd.in/dExXCEhA for joining the forum. #RegulatoryExcellence #IndustryLeadership #fda #regulatory #pharmaceutical #consultant #forum #news
To view or add a comment, sign in
-
🌟 Don't miss out on the latest updates in the world of Pharmaceuticals, Medical Devices, Govt. policies, AYUSH, Healthcare, USFDA, WHO! 🌟 Check out our exclusive weekly newsletter 📰"ⓔPharma Pulse" for insights, trends, and news that matter. Click the link below to dive into the latest edition - ⓔPharma Pulse 309! 💊⚕️💉🧫🧬⚗️💊👩🏻🔬🧪 #Pharma #Newsletter #StayInformed #PharmaPulse #ⓔPharmaPulse #Accuprec #Accuprecious #Pharma #pharmaceuticals #MedicalDevice #medicaldevices #Government #policy #newsfeed #news
ⓔPharma Pulse 309 (Newsletter Published Exclusively by AccuPrec) 📰🧪💊💉🧫🔬
us2.campaign-archive.com
To view or add a comment, sign in
1,161 followers