Horowitz Research’s Post

🌟 Exclusive Access: My Secret Vault of Event Activations that Deliver! 🌟 Busy #Eventprofs, this is for you! 🚀 Join us for a quick, power-packed, free webinar: ‘Unlocking Dahlia’s Secret Vault: Deliver More at Your Events!’ Get ready to dive into a treasure trove of groundbreaking sponsorship ideas that will dazzle your attendees, exhibitor personnel, and stakeholders. Key Takeaways: 1️⃣ Innovative Sponsorship Activations: Unearth fresh, unexpected ideas that will set your events apart and create unforgettable experiences. 2️⃣ Surprise & Delight Tactics: Learn how to amaze your participants and exhibitors with activations that are both engaging and rewarding. 3️⃣ Boost Personal & Professional Value: Discover strategies that offer real value, enhancing both the personal and professional lives of your event community. Short, sassy, and straight to the point - this session is your golden ticket to revolutionizing your events. 🎫 Seats are limited! RSVP now to transform your events from ordinary to extraordinary. 🔐 P.S. Don’t miss out on this idea explosion – it’s the game-changer your events have been waiting for. Tick tock! ⏰  🌟 See You There, Innovators! 🌟 Secure your spot: https://lnkd.in/eUHYsmQ7

 🎉 Exciting News! 🎉 Are you ready to elevate your event marketing game? Join me and Kathryn Frankson from Money 20/20 TODAY for Event Marketers Live, where we will share invaluable insights to help you succeed in the ever-evolving landscape of event marketing! We will dive deep into topics that are top of mind for many marketers right now. Here's what you can expect to learn how to… -Drive results and appeal to your audience -Help sales find their champions And last but not least, my hot take … should events be focused pipeline acceleration or is that just a positive outcome from events? Join us for an engaging discussion with like-minded individuals who are all striving for the same goal: creating impactful and memorable events. Don't miss out on the opportunity to stay ahead of the curve in event marketing trends. See you there! #EventMarketing #Networking #ProfessionalDevelopment Link to register -

🌐 Online events are a powerful tool for showcasing expertise and engaging with potential customers in real-time. They transform attendees into active participants, fostering a sense of community and building deeper connections with your brand. Explore more on how to use online events for business growth: https://lnkd.in/ekYC-qFG #SpreadifyMarketing #OnlineEvents #CustomerEngagement #BusinessGrowth

Do you have an upcoming conference, summit, awards gala, convention or expo that you want to ignite and create the same buzz on your socials as there is in the room? Work with the team at Institute of Excellence to ignite your next event through: ⭐️ Live Social Media MC and Event Hosting ⭐️ Pre, During and Post Social Media Content ⭐️ Live or Recorded Interviews with Guests, Sponsors, Keynote Speakers and Exhibitors ⭐️ Live broadcasts and updates avaialiable across LinkedIn, Facebook, Instagram and YouTube ⭐️ Testimonial and Case Study Videos of Clients and Attendees ⭐️ Comprehensive Reporting Now taking bookings for Social Media MC Hosting and Event Management Collaborations - Discovery call: Book a call to dicover the possibilities of igniting your event socials. - Event content with energy: Don’t wait weeks for event content. - Furure Promotions: Build the ultimate vault of promotional material to showcase and sell tickets to your next event. #SocialMediaEvents #EventMC #EventContent #EventSocialMediaManagement

Conference Speaker Tip: Meet and Greet If you’ve followed Monday's tip to get to the room early and Tuesday's to warm up, you’re in prime shape for a critical opportunity: the meet and greet. Welcome attendees as they enter your session. Even if you’re on a big stage and will be formally introduced, take time to be among the audience. Ask them why they chose your session or what they hope to gain. It’s a great way to maximize networking time and helps your audience connect with you even before you start. #ConferenceSpeakerTip #CEMASummit #GetOvation CEMA-Corporate Event Marketing Association

📣 Calling all event organizers! Are you wondering how to make your next conference, fair, trade show, or event stand out and attract attendees on social media? 👉 Here's 6 𝐞𝐧𝐠𝐚𝐠𝐢𝐧𝐠 𝐩𝐫𝐞-𝐞𝐯𝐞𝐧𝐭 𝐩𝐨𝐬𝐭 𝐢𝐝𝐞𝐚𝐬 that will inspire your followers and get them excited to attend to your next event. ✅Generate excitement with countdown posts, showcasing the time left until your event starts or sign-up closes. ✅Expand your attendee list by introducing the guests, hosts and speakers of your event in a new post. ✅As the big day approaches, reveal more event details like the venue to keep the anticipation building. ✅Use a post to spell out the benefits on joining your event. ‘Here’s why you should join us’ ✅“Tickets selling fast!” or “Almost sold out!” or ‘Sold-out’ posts create this fear being left out (FOMO) and can expand your attendee list. ✅Pre-event checklist posts help your attendees get ready for the day and get the most out of your event. Get inspired with more event content ideas & examples by clicking the link below (in the comments)! #EventMarketing #SocialMediaStrategy #ContentStrategy

Choosing the right events is crucial for your brand’s success. Focus on attending those where your target market is most active. This ensures you’re connecting with the people who matter most to your business. 🎯✨ Once you’re there, make the most of it by engaging with attendees, creating an inviting space, and showcasing what makes your brand unique. Every interaction is an opportunity to build relationships and leave a lasting impression. We are here to help! Click the link in our bio to contact us today. #marketingservices #smallbusiness #chicagoevents #chicagomarketing #chicagopromotions #EventMarketing #MaximizeYourEvent #BrandSuccess #BusinessGrowth #Networking #MarketingStrategy #TargetMarket #CustomerEngagement

Event Organizers, Pay Attention! ⚠️ Your event is competing in a crowded marketplace. It needs more than just good looks! Want to ensure your event not only stands out but SELLS OUT? Discover the top strategies to attract and engage your audience. Swipe through for tips that guarantee success! What other strategies do you swear by for event success? Share them below! 👇 #eventplanningtips #eventtips #event #events #eventplanner #eventplanning #eventprofs #eventmanagement #eventdesign #eventmarketing #eventorganizer #eventinspiration

How do NEW prospects discover your event? Are you depending on them to: - See AND pay attention to your ads. - Search for AND spend time on your website. - Open AND read your emails. - Follow your event page AND read your posts. If prospects are already showing this kind of intent, you’re likely reaching people who have ALREADY heard about your event. To GROW your net new attendance, you need to EXPAND the number of prospects who show intent. One of the best ways to do that is to make sure the event is being talked about, regularly, in THEIR networks. Not just yours. For event marketers, that’s not as hard as it sounds. Because you’ve already got relationships with people in THEIR networks. So encourage your events’ speakers, attendees, sponsors and exhibitors to talk about their OWN participation in their OWN networks. And make it easy for them to share good-looking, event-branded content (personalised for key players) wherever and whenever they want. Whether you take the DIY approach or use a community marketing platform like ours, word-of-mouth is THE best way to raise awareness of your event and drive action. People TRUST people they know. What’s your approach? #eventprofs #communitymarketing #events #eventmarketing #B2Bmarketing

Delighted to see so many event marketers unlocking new attendees with Gleanin this month. Seeing them succeed with marketing is an incredible feeling. But I’ll tell you their secret… >>> TRUST. Trust is the most powerful currency in event marketing today. Because attendees only listen to people they know, like, and trust. That’s how most of us make decisions on which events to attend. And that’s why we built Gleanin. To accelerate word-of-mouth marketing. Gleanin helps event marketers… – Create powerful social assets for speakers, attendees, and exhibitors to share. – Access the trust of existing communities. – Unlock new attendees for their events. That’s community marketing. And it works because trust is embedded at the core. Try it for free. Link in comments. #events #eventprofs #communitymarketing #B2Bmarketing PS. How are you using community marketing in 2024?