Inspira Marketing Group’s Post

Becoming a T-Shaped Marketer is helpful to people starting a career in marketing but can be destructive to marketers later on. Being T-Shaped definite will help you get promoted to the level of specialist or manager. But then you will hit a wall. On the flip side, if you begin connecting the dots between marketing and the other functions of the business right away, your odds of getting to a much bigger marketing role in your career increase dramatically. I call this type of marketer a "C-Level" marketer. These marketers are difficult to find because it is difficult to see the whole board and understand marketing's role across the business. These C-Level marketers understand: 1) How marketing connects to sales, product, support, client success, engineering 2) Financial and build a relationship with the CFO 3) Manage up in their conversations with the CEO 4) Communicate expectations and connect the dots for the team These are the people who get the big promotions, who eventually take over as CMOs of companies. If you want to become one of these people in your career, stop worrying about being T-Shaped and knowing everything about SEO, Paid Media etc. Instead, know the ins and outs of the organization and the overall business strategy. #marketing #digitalmarketing

🤔Thinking of hiring a new marketing agency, but feeling a bit uncertain? No worries – we've got your back! 😊 Let's turn uncertainty into confidence. Reach out and let us guide you through our process. Your success is our priority! 🚀💡 No need to pay 6 Figures to them when you can have an entire team for under 300/month to get sales. Message us for a consult or book a call now! 🌐 #MarketingConfidence #AgencyPartnership #BusinessSuccess #UnlockPotential

Thank you Mabel Kenneth for sharing your positive experience with Kalyna Marketing. It doesn’t matter if you get the job (you can’t be selected by every company) but the respect that they showed you as a job seeker goes a long way and reflects positively on you and the company. As a job seeker it’s important to send that thank you note after an interview and if we don’t think it’s a good fit (the reasons could be temporary) it’s important to let the recruiter/hiring manager know so that they can focus on finding someone to fill that role. Maybe down the line circumstances change and you can confidently reach out to the employer to let them know you want to throw your hat back into the hiring pool. But if you were not courteous or respectful of their time why would they entertain your request to be hired again? Same goes for employers if you can’t communicate in a timely and professional manner and something comes up (maybe the person they chose, backed out last minute) why would the candidate be compelled to interview again? I made a video 📹about this last week because I have recently experienced being ghosted and it didn’t sit right with me especially since this company promotes itself as being so invested in its clients and employees. Hmmm 🤔

3 things I've learned in my first 3 weeks as Marketing Executive for the UK's leading Rec2Rec agency (SW6 Associates) ... 🌟Consistency is EVERYTHING. In the same consistent manner the team of recruiters build new relationships with new candidates and clients, I am inspired to be consistent with posting. Testing the waters and evaluating what content succeeds aids the process of perfecting personable branding. 🌟 AI is friend, not foe. I can't be the only creative person who has previously experienced severe apprehension about AI diminishing individual artistry. Throughout my last few weeks, I have discovered how AI can be healthily used in an office setting to speed up processes and generate trustworthy information. A balanced combination of human-driven creativity with the speed and credibility of AI, results in great success. 🌟 The impact of a positive team! Working alongside a team of motivated individuals that ooze genuine passion for what they do indicates how positivity in the workplace is infectious. With team competitions and incentives in the mix, my colleagues are both relentlessly hardworking but also incredibly encouraging of one another's wins. It's really refreshing to see. There's no other team of people I'd rather shove a camera in their faces to make TikTok content with ;) What's the biggest lesson you've learned in your current career? Absolutely love picking up pearls of wisdom from others on LinkedIn.

As a marketing agency, I've never pitched. I don't intend to either. Everyone in Marketing knows that agencies pitch. Clients have their process for recruiting, agencies have their process for responding. I've not got a clue how to respond to a pitch request and when I was on the client side it wasn't something that I asked agencies to do. What I've always done is research and have conversations, to see how it feels and what it could be like working together. I'm sure someone will tell me that we are missing opportunities by not hunting for pitches, but I've also never worked with a client (or historically an agency) and hated it, I'm hoping that's to do with the relationship building and getting to know people before the work starts. Am I missing out or not?

When you choose us, you’re not just hiring a team to execute a job. You’re bringing on board a team that becomes an extension of your business, genuinely aiming to see you succeed.👏🏼 From the moment you meet our team, we strive to learn everything we can to create content that reflects your character and vision. We want your brand’s voice to not only be heard but also felt. We grow better together, and we only succeed when you do!🔥 You can hire anyone to do the job, but it’s time to hire people who care AND can get the job done. 🥰 Reach out to us and start #thriving online today! . . . . .  #SocialMediaMarketing #DigitalMarketing #BrandGrowth #LondonOntario #SocialMediaExperts #ClientSuccess #MarketingStrategy #EngagementBoost #ContentCreators #MarketingAgency

🌟 The Journey of a Marketing Assistant! 🌟 As a Marketing Assistant at Infinity Outsourcing Services, I face daily challenges that keep me on my toes—crafting engaging emails, connecting with clients, and navigating fast-paced trends. While it can be tough, the joy of building meaningful relationships and witnessing our efforts lead to success makes it all worthwhile. Every challenge is an opportunity to grow and learn. Here’s to embracing the journey! 🎉 #MarketingAssistant #CareerJourney #InfinityOutsourcingServices

Hiring a marketer has always been real tough! 💥 But it might now be harder than ever… You think: √ A specialist can handle all your marketing √ It's okay to stretch an 'all rounder' thin √ Marketing isn't that big a deal √ A full marketing team isn't necessary Your job descriptions scream these attitudes. 📝 Marketers worldwide are tired of this game. So, they're choosing a new field. Can't blame them. 🚶♂️ What's the answer? Treat marketing like your sales. 💼 Invest in the right tools, give valuable training, understand that marketing is not just a buzzword—it's a strategy. Do this and see the change. Waiting for your thoughts. 🤔

3 must have’s … save it for later When you’re hiring an agency for marketing purposes , make sure you ask yourself these questions before paying them . Because :- 1. Youre visions are as unique as a crow wearing a tie . 2. Exposure to the right tools makes a lot of impact . 3. One person is not meant to handle all the things . It’s always about team work and fitting the right people at right roles. #marketingstrategies #business #businesstips #digitalmarketing

Have you ever been fired? I’ve been fired multiple times from all sorts of jobs. Jobs I loved and jobs I did not love. Good bosses and bad bosses. But that’s because I wasn’t working in my zone of genius. YouTube and Marketing - that’s my zone of genius. That’s where I thrive. That where my clients love me and it’s where our best work is being done. Not just YouTube… But branding Messaging Sales copy Conversion Email And… marketing. If you’re marketing isn’t leading to daily lead flow, calendar appointments, and sales then maybe we should talk. Because this is what I was born to do.