Inspira Marketing Group’s Post

Marketing Isn’t for Everyone! Let’s be real—marketing is not a one-size-fits-all field.  "Not everyone can be a marketer." While it might sound simple, the reality is far more complex. As a sales and marketing professional, I thrive on these challenges everyday. And as far as I can see; It’s all about blending analytical skills with creativity, & effective communication to drive results. If you have it, embrace your role;  if not, that’s perfectly okay! Every industry thrives on diverse talents. SIMPLE! +Happy Weekend you all! :)) ——— 📌 P.S. If you’re passionate about sales & marketing, let’s connect! 💬 #Marketing #Sales #Creativity #AttentionToDetail #BusinessGrowth #LetsConnect #LinkedInCommunity

Why is nurturing so important in marketing? �� In today's business world, potential clients and candidates want to know that you understand the market and their specific needs. They're looking for someone who can truly represent them and help develop their career. �� When times are uncertain, people take longer to make decisions. That's why nurturing them through the decision-making process is crucial. You must demonstrate your market knowledge, empathy, and ability to help. �� The good news? With the variety of content you can share online, there are numerous opportunities to showcase your expertise and nurture potential clients and candidates. Embrace these multiple channels to build strong, lasting relationships! #MarketingStrategy #CareerDevelopment #ContentMarketing

Why is nurturing so important in marketing? �� In today's business world, potential clients and candidates want to know that you understand the market and their specific needs. They're looking for someone who can truly represent them and help develop their career. �� When times are uncertain, people take longer to make decisions. That's why nurturing them through the decision-making process is crucial. You must demonstrate your market knowledge, empathy, and ability to help. �� The good news? With the variety of content you can share online, there are numerous opportunities to showcase your expertise and nurture potential clients and candidates. Embrace these multiple channels to build strong, lasting relationships! #MarketingStrategy #CareerDevelopment #ContentMarketing

Why is nurturing so important in marketing? ��� In today's business world, potential clients and candidates want to know that you understand the market and their specific needs. They're looking for someone who can truly represent them and help develop their career. ��� When times are uncertain, people take longer to make decisions. That's why nurturing them through the decision-making process is crucial. You must demonstrate your market knowledge, empathy, and ability to help. ��� The good news? With the variety of content you can share online, there are numerous opportunities to showcase your expertise and nurture potential clients and candidates. Embrace these multiple channels to build strong, lasting relationships! #MarketingStrategy #CareerDevelopment #ContentMarketing

💥 When Is a Head of Marketing Not Just a Head of Marketing? 💥 A conversation today got me thinking about how marketing roles in scale-ups often go far beyond their title. I see this all the time - one marketer expected to be a Swiss Army knife, covering: 💼 Sales qualification calls 💼Full pipeline ownership in the CRM 💼Customer success 💼Product feedback loops 💼Website rebuilds 💼Events, PR, and content 🫣 Oh, and delivering a marketing strategy -with a £20k total budget (MarTech included!). It’s not just theory; I’m seeing it more and more. While this kind of broad exposure can be great for career development, it also means core marketing strategy gets diluted, and burnout becomes a real risk. Yes, start-ups need adaptable people. But if your company is growing and profitable, investing in proper marketing budgets and building structured teams isn’t a luxury - it’s essential. Looking to attract highly talented start-up marketing specialists? Let’s chat ✉️ Robcollins@workwithglee.com 📞 07841729650

The other day, I was chatting with a friend about how I ended up in #B2Bmarketing, and to say it was a carefully planned choice would be... well, not true. It just kind of… happened. I started as a marketing assistant, working on web content, copywriting, and PR. It was a great intro, but I didn’t know where it would take me. Then came my first #B2B role—a role that, in hindsight, wasn’t clearly defined. (I’ll save that story for another time.) After that, I focused on #B2C, managing paid and organic #socialmedia. But eventually, B2B pulled me back in. That’s when things really began to take shape: partner marketing, web content, social media, event marketing, lead generation, case studies—you name it. For a while, I called myself a #MarketingGeneralist. And honestly, I’m so glad I took that path. It taught me versatility, opened doors to so many opportunities, and helped me figure out what I was good at and what I loved most. If you’re starting your career in #marketing (or any field), here’s my advice: Don’t stress about specializing too soon. Try different things. Build a broad foundation. Over time, your strengths and passions will guide you. LinkedIn can feel overwhelming—especially when you’re just starting your career. It often looks like everyone has a plan, a purpose, and a perfectly polished path to success. The truth? Not really—or at least not for everyone. Behind every polished post is someone who’s faced uncertainty, pivoted paths, and learned as they went. Don’t be discouraged—your path is yours to discover.

3 things I've learned in my first 3 weeks as Marketing Executive for the UK's leading Rec2Rec agency (SW6 Associates) ... 🌟Consistency is EVERYTHING. In the same consistent manner the team of recruiters build new relationships with new candidates and clients, I am inspired to be consistent with posting. Testing the waters and evaluating what content succeeds aids the process of perfecting personable branding. 🌟 AI is friend, not foe. I can't be the only creative person who has previously experienced severe apprehension about AI diminishing individual artistry. Throughout my last few weeks, I have discovered how AI can be healthily used in an office setting to speed up processes and generate trustworthy information. A balanced combination of human-driven creativity with the speed and credibility of AI, results in great success. 🌟 The impact of a positive team! Working alongside a team of motivated individuals that ooze genuine passion for what they do indicates how positivity in the workplace is infectious. With team competitions and incentives in the mix, my colleagues are both relentlessly hardworking but also incredibly encouraging of one another's wins. It's really refreshing to see. There's no other team of people I'd rather shove a camera in their faces to make TikTok content with ;) What's the biggest lesson you've learned in your current career? Absolutely love picking up pearls of wisdom from others on LinkedIn.

Get specific on your LinkedIn profile! Especially when it comes to marketing roles, the necessary skills can vary vastly from role to role. So getting really specific on your profile helps recruiters and hiring managers know upfront if you'd be a good fit for the role. For example: If you're a content marketer, don't just say 'content marketing'. Is it internal communications or social media? Email marketing or video production? If you do startup marketing, were you the first marketing hire for the company? Did you build out the marketing function or a marketing team from the ground up? Adding specifics to your LinkedIn profile helps recruiters and hiring managers know how your experience translates to what they are looking for.

🌟 The Journey of a Marketing Assistant! 🌟 As a Marketing Assistant at Infinity Outsourcing Services, I face daily challenges that keep me on my toes—crafting engaging emails, connecting with clients, and navigating fast-paced trends. While it can be tough, the joy of building meaningful relationships and witnessing our efforts lead to success makes it all worthwhile. Every challenge is an opportunity to grow and learn. Here’s to embracing the journey! 🎉 #MarketingAssistant #CareerJourney #InfinityOutsourcingServices

How can I help? Finding the right person to help scale your business is very important. So if you are wondering if I can help your business, here are examples of the type of positions and businesses I helped with: 🚀Marketing Director for a global 𝗦𝗮𝗮𝗦 company 💡Paid Social Account Manager for a 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗔𝗴𝗲𝗻𝗰𝘆   💐Head of Marketing for a globally renowned 𝗿𝗲𝘁𝗮𝗶𝗹𝗲𝗿 💸Marketing Manager for a 𝗳𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝘀𝗲𝗿𝘃𝗶𝗰𝗲𝘀 provider 🕖Head of Marketing for an 𝗲𝘃𝗲𝗻𝘁𝘀 company 🎨Senior Marketing Executive for a 𝗱𝗲𝘀𝗶𝗴𝗻 𝗮𝗴𝗲𝗻𝗰𝘆   Whether you are looking for extra pair of hands to support campaigns or you need someone to come in and shape the whole strategy - let's chat about how I can help! And here is a little candidate review to add some credibility 😁