IAS Managing Director [EMEA] Csaba Szabo joined top regional leaders for a post-Cannes wrap-up interview with Performance Marketing World where they discussed the biggest themes and takeaways from the week. Csaba also emphasizes that the rise of AI brings with it new challenges and opportunities, as well as collective excitement as we develop the next generation of brand safety solutions. Read the rest: https://lnkd.in/gr6Gcrxs #AI #BrandSafety #CannesLions2024 #Advertising
Integral Ad Science’s Post
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Discover how AI + CTV = next-level performance for your brand. Join our webinar with Rain the Growth Agency and Chalice Custom Algorithms at the link below ⬇️
Join us on Wednesday, April 24, 2024, at noon EST for a virtual discussion on revolutionizing #CTV with custom AI algorithms featuring our EVP Managing Partner Marilyn Davis, our EVP of Integrated Media Investment Robin Cohen, and our Associate Director of Digital Video David Nyurenberg, who will be joining Tylynn Pettrey, VP of Data Science at Chalice Custom Algorithms , as panelists. Moderated by VAB’s VP of Measurement Solutions & Innovations Benjamin Vandegrift, this webinar will explore how a modern approach to TV buying incorporating Premium CTV and advertiser-powered #AI can lead to upper and lower funnel outcomes. Register at the link: https://bit.ly/43RWkGc
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Create Brands, Ads and Innovative Products People LOVE | Enterprise Account Growth Director at Zappi
🚀 On February 6th, we hosted our inaugural Zappi Breakfast Club event to explore how top brands are harnessing AI for consumer insights. And what a turnout it was! 🌟 If you couldn't make it or want to share the highlights with your team, here are some key takeaways. 💡 We dived deep into the world of AI-powered consumer insights, discussing innovative strategies and cutting-edge technologies. From data collection to predictive analytics, the discussions were incredibly insightful. 💼 To get a detailed recap of the event and learn how AI is reshaping consumer insights for leading brands, check out our latest blog post. 📊 #zappiclub https://lnkd.in/eW2N4bDc
How top brands are using AI for consumer insights
zappi.io
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Check out the newly released Critical Consumer 2024 Report by AlixPartners for valuable insights into EMEA's consumer landscape amidst economic challenges and uncertain times. Learn about changing holiday spending habits, cautious attitudes towards retail and leisure, and the rising influence of generative AI and digital innovations. Read the full report here. #ConsumerInsights #TheCriticalConsumer2024
The Critical Consumer 2024 | AlixPartners
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A better, AI-powered consumer journey can result in more tailored experiences that inspire and connect us, according to one of the lessons learned at CES. Read more from our Publishing Partner, Media.Monks #ad https://ow.ly/R0ck50Qwqu5
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As we’re building the Next-Gen Attention Platform, AI is naturally a core part of our business. Love to see Gareth Leeding leading the charge for creativity and data here. #gaming #advertising #marketing #ai
🗳️ Livewire is up for the vote in this years SXSW Panel Picker. 🗳️ We'll be exploring how AI can be good guy in driving business transformation. Taking real-life examples of how we've injected AI into the heart of our audience insights that are driving brands into the gaming space at scale. If you'd love to hear from our Chief Strategy Officer Gareth Leeding, the CEO of Max Retail Melodie van der Baan, the Founder of ShoBizzy Kevin Eberly and Alexander Lee from Digiday please give us a vote on the link below.
When AI Is The Good Guy
panelpicker.sxsw.com
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As a delivery company we are constantly trying to improve our customer experience. A crucial aspect of this is knowing what consumers want and what new and emerging trends there are to look out for! Take a dive into our latest blog on the 2024 Consumer Trends that are reshaping the delivery landscape! From AI tools to digital support, learn how to stay ahead in the dynamic world of consumer behaviour 💪🏾 Read more here: https://lnkd.in/dkrYS8Rp
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Get a sneak peek into what 2024 has in store for us! We have asked top thought leaders to share their predictions on the emerging trends that will revolutionize the field of marketing in the coming year. From generative AI and CTV to augmented reality and even jet packs, we've got it all covered. 😏 Watch now! #2024Predictions #WeAreZeta
What's In Store for 2024: Industry Leaders and Influencers Weigh In | Zeta Global
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Earlier this year, we sat down with Pamela Clark-Dickson, Principal Analyst at Omdia and one of the authors of the Omdia Universe 2023-24 CPaaS Providers Report. Pamela shed some light on what’s driving CPaaS adoption and how current trends and developments within the CPaaS market like AI ✨, RCS, and more benefit businesses and end users around the world. Discover the key takeaways from the discussion at the link in the comments, or watch it on-demand. 👀 ⬇️
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Delighted to chat with Sinch earlier this year about all things CPaaS! You can watch back the discussion and/or read the blog about it - follow the links in the comments below.
Earlier this year, we sat down with Pamela Clark-Dickson, Principal Analyst at Omdia and one of the authors of the Omdia Universe 2023-24 CPaaS Providers Report. Pamela shed some light on what’s driving CPaaS adoption and how current trends and developments within the CPaaS market like AI ✨, RCS, and more benefit businesses and end users around the world. Discover the key takeaways from the discussion at the link in the comments, or watch it on-demand. 👀 ⬇️
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A better, AI-powered consumer journey can result in more tailored experiences that inspire and connect us, according to one of the lessons learned at CES. Read more from our Publishing Partner, Media.Monks #ad https://ow.ly/LZar50Qwqln
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