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View profile for Damjan Cvetanovic, graphic

MBA | Manager Cybersecurity @ PwC Serbia | vCISO

🚀💡✨📈💼 I want to share some short lessons (mistakes - picked the top 5) from two startup incubators, an additional two startup accelerators, and pitch events and pitch competitions in Frankfurt, Chicago, Austin, and New York respectively that I hope the startup community may find useful. 1. People (VCs for example) might not care too much about your brand new idea. Try to flip the roles and put yourself in the investor shoes - it might be good to start with your achievements (why you), especially if it leads to your current traction. The intro would then make more sense than the TAM or product for early-stage startups. Some people who are experts in explaining why they don’t care (such as Paul O'Brien) might be very useful as mentors on the way. 2. Fail-fast methodology - a well-known one in the product space, but in practice, this might also mean changing your deck slides a bit before a particular meeting. 3. Huge events such as #SXSW are great, but definitely come prepared with the right target group and events. Although it might sound logical, I’ve noticed that many startups are aware of their potential ideal (target) customer but are not aware of their target investor or partner which might lead to many unnecessary conversations. 4. Startup accelerators can accelerate you, but also take too much of your time. It is as valuable as you make it at that point in time, so I would say that there is a bare minimum requirement to join one - especially in the early stage with a clear idea and a few potential pilot customers who validated the idea would be a bare minimum starting point. Otherwise, focus on your customers. 5. Celebrate milestones, since this is a long-term trip. Also, what I am still trying to figure out and practice is to be able to see the right things to prioritize, in order to not have to make 2. point more times than needed. I am also curious to hear what you all think. At the end, I will leave a few folks that have been valuable during this intensive past few months (or much more) journey that also have a fair share of experience here. Digital Den MediaTech Ventures Start2 Group Branko Džakula Nebojša Lalić Velibor Miranović Denis Memić Dražen Stojović Nina Milic Anja Adamović Jonie Oostveen John Zozzaro Megan Botha Melinda Wong #startups

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Lisa K. Lee

Leader of CADy Shack-Lady Shack-Awsome Partners: Largest Global AWS Partner Alliance Community | Executive Producer of AWS re:Invent Events | 🔥 Host of CADy Shack Fireside Chat

7mo

So... how many times did you pitch on this World Tour Damjan Cvetanovic?!!!

Paul O'Brien

Economic Development for Entrepreneurs and Innovation

7mo

Really pleased we put together some thoughts and examples Damjan, these experiences are exceptional when shared for others to learn from: https://mediatech.ventures/lessons-learned-from-conferences-such-as-sxsw/

Branko Džakula

Co-founder @ Secfix & UN1QUELY | Cybersecurity Entrepreneur & Educator | Simplifying Cybersecurity Compliance | Scaling Startups at Digital Den | Bokelj

7mo

Great list Damjan Cvetanovic, I would add Fail fast AND forward for the second point, as the mindset to continuously learn from your mistakes and keep a forward momentum there is critical... not to lose hope, not to get beaten down to the ground, but to turn every closed door into two open ones, and know that every lost opportunity is space for a new better one. We entrepreneurs need to give ourselves pep talks very often to keep at it.

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