Interest Media, Inc’s Post

Experts offer advice on how small businesses can cash in on the giveaways bigger companies have bet on.

Don't build your business on giveaways and discounts only. You can't buy the loyalty of your customers; it should be earned rather. Yes, using incentives in your marketing can create snappy results, but it's often short-lived. Build a relationship with your customers that goes beyond fast gains. How? By providing value-driven content, products, or services that solve their problems. By creating stories, mission statements, and ideas about your brand they can resonate with. A business built on these factors would be grounded in long-lasting rapport with its audience. An audience that doesn't fade away when there are no immediate rewards to be given. An audience forged from trust and harmony. Ultimately, the audience becomes more than just a hub of customers; it becomes a community. A community driven by folks who share the same ideas and values as your brand. You become more than just a business selling a product/service; you grow into a leader in your niche, fueled by the support of your community. And of course, coupled with incentives used appropriately, you gain the momentum to spread your influence and take your business to the next level. Stay ahead of the curve, Akeem.

😊Thrilled to be featured alongside other Enterprise Nation advisers sharing valuable summer marketing and PR tips. 😎Summer is the perfect time to get clear on your PR strategy and set the stage for the rest of the year. 📖Check out these insights to stay ahead of the game! #prtips #summerprstrategy #strategicpr

With limited resources, knowledge, and budget constraints, small business marketing can be daunting. However, with the right strategies in place, small businesses can achieve remarkable success in reaching the right audience and driving growth. Here's where to get started!⬇

We love seeing local businesses succeed, no matter their size. The article below shares small steps businesses can take to get big results. And, if you don't know where to start or need to polish a few things, TAG can help your business, big or small!  #smallbusinessmarketing #bussinessdevelopment #marketingandadvertising

“I want to work less and make more.” Those were some of Lisa’s first comments when she contacted me about her branding. Lisa already had a bustling accounting business under her belt, but she knew she wanted to make a change. She was working with far too many clients and wasn’t really using her superpowers. She wanted to attract higher end clients and do more of the work that moved her. And her current brand just wasn’t cutting it. Lisa had “brand shame” and no clear differentiation. She lacked what I call ‘Godfather’ offers—ones they can’t refuse! LOL No value proposition and an outdated looking brand. So we rolled up our sleeves: —> Clarified her goals —> Made a plan —> Crafted custom packages —> Discovered her secret sauce —> Chose a distinct & intriguing new company name —> Created messaging that showed her unique value —> Gave her brand visuals a much-needed upgrade The result was that she was able to let go of her less valuable work and make room for higher ticket clients. And the best part, she recouped her investment in just 2 weeks by selling 3 of her newly created packages. Ca-ching That’s smart accounting! Now, her website sells her services like a lemonade stand in the desert. If you want to get somewhere different, you have to do something different. What got you here won’t get you there. It all starts with clarity and getting strategic. If you’re a service provider stuck in the mud with brand shame and looking to unlock better opportunities for your business I’ve got something new that you may be interested in. I’m running a group program where I'll be sharing everything from my playbook to help you create your own captivating brand while being 100% authentic to who you are. All for a fraction of the fee of my one-on-one sessions. Plus, you'll still get personal face time with me. Want in? Get on the waitlist today (in comments) and save 10% plus be considered for one fully paid spot in my program. #BrandTransformation #SmartBranding #LevelUpYourBusiness #StrategicBranding #ClientAttraction #BrandSuccess #NoMoreBrandShame

How does word of mouth help businesses? Word of mouth is a game-changer for local businesses! It builds trust, drives new customers, and boosts your reputation. Learn more about how this powerful tool can help your business thrive here: https://lnkd.in/gqV6f4x7

🌟 Celebrate Small Business Week with a boost in your communication and marketing strategies! 🚀 Discover how The Write Touch LLC can provide you with professional services tailored with a personal touch to help your small business grow and succeed. 💼✨ Dive into our latest blog for exclusive tips and insights. https://lnkd.in/eAbyT2K5 #SmallBusinessWeek #MarketingSuccess #PersonalizedService

Great client engagement tips. As a client, I can personally attest to the elevated branding platform that the The Write Touch, LLC brings.