I have to tell you, that Exhibitions really work!
OR
I have to tell you, that Exhibitions are a magical goldmine!
I mean when you read that trade shows generate over $13 billion in revenue globally each year, there's some true in it right?
Even more encouraging, recent studies have found that 79% of trade show attendees plan to buy products or services they saw at an event.
And 81% of attendees have buying authority.
I definitely have buying authority when it comes to food stalls in there :))😁
I'm not a trade shows guru but I think there's something easy and practical you can do when you're exhibiting.
To make it easier for you I've launched a new newsletter just for exhibitors.
The Exhibitor Marketing Insider newsletter will give you weekly tips and strategies to help you maximise your ROI at trade shows.
Be part of my community and I might feature your business in one of my articles😉
https://lnkd.in/eXHdhZfi
Sources: Statista's report on the trade show industry, Center for Exhibition Industry Research (CEIR).
#tradeshows #exhibitors #tradeshowmarketing #eventstrategy
Senior Director of Sales Operations and Building Elements at Allen Industries
3wAnd what a show it was! The ISA Team is the best there is!