irene muller’s Post

It is sometimes difficult to (briefly) explain what we do. A video is more useful:

Excited to share this insightful article from Adformatie on how Boomerang FT Opinion is helping us embrace the summer vibes! 🌞 Check out the key takeaways and latest trends in marketing that will elevate your brand's strategy. Let's make this summer a successful one! #MarketingTrends #SummerVibes #BoomerangFTOpinion #BoomerangFT https://lnkd.in/ezdSsdQJ

NEW WORK! For Skrendi Global we've created a new social campaign. This new sunglasses brand which creates Italian handmade quality sunglasses, deserved a well-executed Launch campaign. From the moment we sat down with them, we believed in their product and vision. Why? because the glasses are unique, pure class! That's why. Our briefing: "Create a campaign for our new sunglasses that exemplifies the love for travel and the world at large, with a focus on the first destination: Amsterdam." This is what we came up with. #NewWork #Skrendi #sunglasses #Amsterdam #socialcampaign #advertising #creativeadvertising

It’s launch day for Pierag!! Today, we’re not just celebrating a new brand identity; we’re celebrating our dedication and teamwork. This new chapter is all about moving forward and continuing to make a difference. Here’s to new beginnings and a bright future together! Please feel free to follow our LinkedIn page Pierag Consulting to stay updated with all our latest developments! #PieragPremiere #NewUs #BrandLaunch #Transformation

I'm thrilled to share the news! stylink has acquired cliqe - and it all started here on LinkedIn! A significant step in our digital mission to push the boundaries of innovation in the influencer sector. Founded in 2022 in Berlin by Tiên Grünewald and Felippe Wick, cliqe specializes in link-in bio pages, taking the concept of Linktree competitors to new heights. Aligning seamlessly with our stylist, their content and design prowess make the perfect addition. 🌐 We initially connected here on LinkedIn and soon recognized our shared common values, visions, and goals. It became clear that joining forces represented more than just an opportunity; it was a strategic move poised to advance both of us to a new level. With Tiên and Felippe on board, we gain not only brilliant and strategic minds, but also a dedicated team establishing a new office in Berlin. Their expertise ensures that we will be able to enhance our technical capabilities and infuse fresh ideas into the core of stylink. As much as technology is vital, what excites me the most are the people. Acquiring a company is not just about gaining technology; it's about embracing the passion, dedication, and expertise of the individuals behind it. In cliqe, we have found two such incredible individuals. Here's to a happy future where innovation meets humanity, and where cliqe and stylink redefine the landscape of this industry together! #businessexpansion #innovationcollaboration #peoplefirst

Embrace your inner triangle! 🔺🎉 Doritos' latest campaign connects generations through the universal language of self-expression. 🧑👵 By integrating the brand perfectly into the story, they've encouraged us all to "be a triangle in a world of circles" in a clever reference to their visual brand cue. #DistinctiveBrandAssets #Advertising #Marketing

Embrace your inner triangle! 🔺🎉 Doritos' latest campaign connects generations through the universal language of self-expression. 🧑👵 By integrating the brand perfectly into the story, they've encouraged us all to "be a triangle in a world of circles" in a clever reference to their visual brand cue. #DistinctiveBrandAssets #Advertising #Marketing

Embrace your inner triangle! 🔺🎉 Doritos' latest campaign connects generations through the universal language of self-expression. 🧑👵 By integrating the brand perfectly into the story, they've encouraged us all to "be a triangle in a world of circles" in a clever reference to their visual brand cue. #DistinctiveBrandAssets #Advertising #Marketing

I recently bought an axe because I liked the name. I needed the axe, but it was the name that nudged me towards that particular brand. “Magnusson” conjured up the image of something sturdy, in the hand of a viking. Now, I just need it for tidying up some wood in our garden, not clearing a path through my enemies. But I was convinced a Magnusson axe was the right choice. Now, I’ve struggled to find much information about Magnusson, and certainly no evidence of nordic heritage. The name may well just be a clever marketing ploy, to convince gullible novices like me to buy their products. So never underestimate the power of the “right” name. A name that fits your company or products. The name could be the first experience that a potential customer has of your company or your products, so make the most of it. It’s not appropriate for every company or situation. But the power to make a strong first impression is always worth considering. Häagen Dazs is an interesting example. The name was made up by founder Reuben Mattus when he launched the company in the USA in 1960. He wanted something that sounded Danish, because he thought that would fit the image he wanted to create for his ice cream company. If you’d like to have a chat about choosing company names, or making a strong impression with new customers, do let me know. I’ve been doing this for thirty years, so I'm always happy to share some of that experience. I make time in my diary every week for these conversations, so drop me a message and we can arrange something. #Brand #CompanyNames #BrandNames

Embrace your inner triangle! 🔺🎉 Doritos' latest campaign connects generations through the universal language of self-expression. 🧑👵 By integrating the brand perfectly into the story, they've encouraged us all to "be a triangle in a world of circles" in a clever reference to their visual brand cue. #DistinctiveBrandAssets #Advertising #Marketing