THIS is what we need to fix asap. For the last couple of years I have been pausing implementation of ideas due to Covid and focussing on income. However from time to time ideas keep springing back and it still pains med that so many potentially very impactful and scalable ideas are not picked up by them who call themselves accelerators of impact but in fact just are propped up by greenwashed/goodwash businesses as usual. It is time stop failing in taking responsibility for the sake of appearing in the media as the experts of "we the impact business" when cannot even the formulate the technical definition of impact in the field of social innovation, and it is time get down to proper impact planning and evaluation. If you do not know where to start or who to follow, look at the social entrepreneur hubs, they know exactly what they're doing.
Circular expert & architect | Working for circular change | Passionate about CE, systems thinking and biodiversity |
I am going to a black tie event in June. It's a fancy ordeal and I wouldn't mind looking stellar. And I also wouldn't mind renting my outfit (for so many reasons, not least because buying something stellar that you will use once or maybe twice is not only a waste of resources, it's also a waste of money- i.e. ridiculously linear). But, finding an awesome outfit to rent feels like finding a needle in a haystack (yes, I have Googled my life away trying to find it). H&M and Gina Tricot are both now renting out evening wear- awesome! But they rent out about a micro fraction of their actual stock and when you have 1) an event dress code with a particular color theme, AND 2) individual taste, it's gets tricky. One would think that there would be no better way to start scaling Fashion As A Service, than events- perfect for providing great quality and to cater to our desire to feel unique (what better way to fight our urge to own?). But the supply is still miniscule. And honestly, when so hard to come by, no wonder people end up buying (I personally feel like I am running out of time myself looking for this needle). = THE CIRCULAR FRUSTRATION IS REAL. ....................................................................... #paas #faas #circularfashion
