Jack Duffley’s Post

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Attorney & Small Business Investor

I built an intake team before anything else. When I was a solo attorney, I was doing everything. One of the first bottlenecks was finding enough time to take calls with incoming leads. If each call took, say, 10-15 minutes on average, and I got 10 contacts a day, that’s 2 hours per day spent towards inbound lead calls. And that’s before we talk about any follow up, research, onboarding, and, ya know, doing billable legal work! I decided to make my first hire an intake manager (rather than another attorney or paralegal). That person would build our intake team and get intake largely off of my plate. The intake manager also would build the rest of the intake team in the meantime. That would give us much more scalability (and it has!). Now we have capacity to crank up our marketing spend since we have people to field new leads. Once you have the power to pull in many leads, the first limitation is your ability to onboard them. And once you fix that onboarding process [i.e. intake], the next limitation is fulfillment [i.e. attorneys and legal staff]. You can guess where my main hiring focus is now!

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