Jacob Fordham’s Post

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Senior Marketing and Revenue Operations Specialist at CareerArc

What should you be posting to attract candidates on social media? Natalie Brodie recently broke it down for us in a Social Recruiting LIVE session. Job posts: It’s exactly how it sounds – you are posting your open jobs to attract candidates to a specific job and ultimately get them to apply. Employer brand posts: This is your always-on strategy – even when you don’t have open jobs. Posts like these attract candidates to your company. It’s a long-term strategy that helps you cut down on time to hire because you create a pool of candidates who are passionate about working for you. #SocialRecruitingStrategy #TalentAcquisitionContent #EmployerBrandStrategy

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