Jim Cormier’s Post

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Partner at VeraSafe | Providing companies with strategic, actionable advice on privacy, data protection, and AI

What will be really interesting about this decision is the data Meta collects on whether users opt-in or opt-out -- Facebook, Instagram, and WhatsApp are such huge platforms that switching to consent as a basis of processing for behavioral advertising, even if only limited to Europe, would almost serve as a referendum on public feelings about -- and attention to -- the use of personal data by social media companies. (Not that I anticipate Meta making this data public 😁.) #meta #facebook #noyb #consent #gdpr #privacy #dataprotection #optin https://lnkd.in/e76QEZRC

5 years of litigation: Meta apparently switches to consent for behavioral ads

5 years of litigation: Meta apparently switches to consent for behavioral ads

noyb.eu

Danie Strachan

Senior Privacy Counsel | LLD, CIPP/E/US, CIPM

1y

Such data would be fascinating, Jim Cormier. It can be difficult to judge users' approach to privacy. For example, from what I understand, if a user joins Trends and then wishes to deactivate their Trends profile, they have to delete their whole Instagram account. I think many users know this, but still went ahead with Trends.

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