Jamie Gutfreund’s Post

Unleash the Power of Your Show! Crafting a compelling audience takeaway is the heartbeat of success. From core messages to emotional appeal, learn the art of making your TV show unforgettable. Continue reading the blog post here: https://lnkd.in/gww_gwUU  #TVShowSuccess #CraftingTakeaway #PitchPerfection

Today at the MediaPost TV & Video Insider Summit, Harmelin’s Joycyln Faust, VP Advanced TV, is a panelist discussing Breaking Through the Clutter to Reach Your Target Audience. In today’s over-saturated TV/Video landscape, media buyers need to be more strategic than ever. #MediaPost #mediapostinsidersummits

Happy Monday! The window is closing to get your business featured during the Oscars and all the pre and post red carpet buzz. In general, I've found that people are surprised that broadcast tv spots are as reasonable as they are. In fact, they seem to be in line with what people are paying for social media or Google ads. The difference is in the size of the audience and how quickly television can get eyeballs on your organization. Events like the Oscars can build brand awareness for your business in a short time frame, while also building the borrowed credibility that comes from associating with a well-known show and a much-watched news station.

To make the perfect meme, OBSESS with your audience 👀 What's their online behaviour? What makes them laugh? What TV shows are they watching? What are their frustrations? It’s essential to get inside your audiences head to craft memes that truly connect and resonate 🤡

******** I AM BUILDING THIS AUDIENCE FOR YOU! ********** I recently started paying attention to YouTube. I dissed it for so long because (in my most elite tone), "I'm on TV!" I have since repented. My vision for PSI TV was expanded from being in TV Media to being in the business of #influentialreach, and that is so that my guest experts will enjoy further and expanded views. This is part of the #valuestack for choosing to do business with PSI TV. I am not sure ANY of my competitors do this for their guests. So, for the sake of transparency - here are my recent YouTube stats. Check the channel - 85% guest content, the other 15% to encourage guest content. In other words, ******** I AM BUILDING THIS AUDIENCE FOR YOU! **********

Unlock Your Media Potential: Share Your Story! Discover how to effectively tell your story and gain media coverage through radio, magazines, and television. Learn essential tips to boost your visibility and connect with your audience while serving them authentically. It's time to step into the spotlight! PamPerryPR.com #Storytelling #PersonalBranding #VisibilityMatters #PublicSpeaking #EngageYourAudience #MediaTips #DigitalPresence #UnlockYourStory #SuperstarStages

In our latest blog post, we dive into why TV still reigns supreme in the world of media consumption. From audience insights to emerging trends, discover how traditional TV is evolving and adapting to modern viewing habits. Curious about the future of TV and what it means for advertisers and viewers alike? Check out the full article here: https://hubs.ly/Q02RfYdX0

Our Books, TV & Magazine: Connecticut Real Estate’s foray into media through Home & Art Magazine, Schappert’s Books and Optimum Leadership Television exemplifies a strategic and innovative approach to real estate promotion. https://lnkd.in/eURrgeb5

Why is television such an effective medium? It’s largely because of the way we watch, Prof. Karen Nelson-Field told the audience in this interesting Cannes panel discussion hosted by Justin Lebbon. TV has a slower rate of “viewing decay,” so brands can share messages in longer ads. With other platforms, users may see an ad for less than two seconds. That steep decay of involvement makes it hard to get enough attention to create memories and in turn build a brand. It can be easy to get distracted by ‘shiny new things’ which may have fundamentals that aren’t advantageous. We treat every channel and opportunity on its proven merits. We remain conservative with the client budgets we are entrusted with and only make recommendations based on demonstrated historical performance and direct insights. https://lnkd.in/gPj3argy

How (Not) To Market Your Next Event TV Still Leads and Social Media is Affordable Planning a big event? Here is how to advertise your gig: First, try get it on TV. (As found by latest #WakenyaSurvey, TV is where most potential guests and audiences are). Next place to go is the internet, especially social media. Its low entry costs (free) and targetability are an advantage, and it’s growing at a good pace. But avoid “word of mouth” or buzz marketing (which is now a gamble, no one will show up) and forget radio – its utility for upcoming event announcements has fallen steeply. Good luck. t.ly/p_S32 #WakenyaStudy