This is pretty sweet. Real-time behavioral AI that runs on e-commerce sites at the 5th click. Only targeting incentives to people who need them -- saving millions in margin. In 2024, if you're not using AI to target your promotions, you're doing it wrong :) Cool that it's starting to show up on earnings calls too! #ai #ecommerce https://lnkd.in/geijsrYU
Sunondo Ghosh
10mo
Congrats Arnab and team! Just in time for the holidays!
Empowering Organizations with High-Performing Talent | Driving Retention Through DEIB | Forbes Council Member | Board Member | Creator of the DREAM™ Recruitment Method
8moArnab, How do you ensure the ethical and responsible use of AI in tailoring incentives to individual consumers?