Seeing the 3 panels side by side from Pixar Animation Studios post from last month reminds me of how the #b2b #buyingcommittee is continuously evolving and changing in #2024. Some sources saying up to 20 unique individuals in the decision making process! See comments for link Seven different generations including: Greatest Generation (1901-1927) Silent Generation (1928-1945) Baby Boomer (1946-1964) Gen X (1965-1980) Millennials (1981-1996) Gen Z (1996-2012) Gen Alpha (2013-2025) What are ways you are engaging with and promoting content to your buying committee influencers and decision makers? Millennials are making up more and more % of the buying committee stakeholders. #strategicmarketing #buyingcommittee #millennials
You fell in love with them… now experience them on the biggest screen possible! Disney and Pixar’s Soul, Turning Red, and Luca are coming to theaters in 2024. https://lnkd.in/gNyzudNt
Psychographics omnichannel approach wins in-market B2B leads.
9moStats from Colony Spark and Marketing Profs